The $1 Saab story

| 21 Comments

I'm getting email from all over the place about this. Thanks AFP.

1buckSaabstory.JPG This is how the story is appearing in The Age newspaper (Melbourne, Aust) but I know similar articles are doing the rounds all over the web at the moment (at Fox News, for example).

None of them actually cite a source for this. It's all based on rumour or reports by someone else (who conveniently remain un-cited).

The Age:

A consortium led by Formula One supremo Bernie Ecclestone is reportedly about to offer General Motors $1 for its struggling Swedish brand Saab.

Fox News:

Amid rumors that Swedish car maker Saab could be sold for a nominal $1, Swedish businessman Lars Carlstrom told Dow Jones Newswires Wednesday that his consortium will submit a revised offer for the company.

What's that revised offer going to be? $1.50?

Look, as far as I can tell, this has all been started by a quip by Bard Eker in Europe a week or so ago and it's gone viral from there.

Write a story about buying a car company for a dollar and people will click. Throw in the name of Bernie Ecclestone and people will click more.

The deal is in the vicinity of $400million, as quoted by Bloomberg earlier in the week. What remains to be sorted is how that price is paid and under what conditions.

That's where we're at right now.



21 Comments

Coy financial people + financially naive reporters = disaster.

If the deal is really a nominal charge ($1), then Saab comes with a serious amount of debt. If the true value of Saab is paid and the debt attached to Saab is paid by GM/ML, then the amount paid is the "full price". Usually these deals have some debt paid and some debt remaining.


Swade: I take a slightly more positive outlook on this story: Saab actually makes online front page of _The Age_, a publication where any mention of the issues with the Saab sale have amounted to 2 badly source short articles for the entire festive season and January inclusive! And that is also NOT the price for the cheapest Saab in Australia...

Eggs, those financial reporters aren't just naive, they just really poor journalists!


I can't help but think it's damaging to the image Saab to see that $1 figure. That said, it still accomplishes the goal of a Saab sale.

Hopefully there will be some other financial figures to bolster the details so public perception isn't a "worthless" company.


SAAB is not over, Rover. I'll buy that for a pound!


I think it started with this:

http://sydsvenskan.se/ekonomi/article620274/Koenigsegg-En-krona-for-Saab.html

I posted it in comments last week.


For a Dollar you also get a free SaabsUnited subscription. All you have to do is login.

OK, Swade so it's a joke.


One Dollar .....

Reminds me of this joke by our own Canadian stand-up, Russell Peters:

http://www.youtube.com/watch?v=Jg-fiNGkKsw


:-D


>"...similar articles are doing the rounds all over the web at the moment (at Fox News, for example)."

Consider the source, then disregard.
Fox"News" pssh.


One Dollar???

Heck, I'll offer GM $20. It'll be an offer they can't refuse!!


Maybe Bernie is offering the GM execs $1 with a few pitbabes on the side.


Maybe that's the problem GM is trying to get every penny for Saab. All 100 pennies to be exact. No, it's not a Chinese joke, it's a Canadian joke or Indian?
Russell Peters is pretty funny.


Gotta say, that story is link bate.

Highly speculative, gets people clicking.

Does damage.


I've already had somebody offer me $1 for my combi today "because that's what SAAB is selling for." I told them that $450mil is more likely the real figure and I'll happily sell for that.


I have only unkind words for people like that.


The first I saw of the $1 story was in the Telegraph a week ago. The source is Nick Reilly.

http://www.telegraph.co.uk/finance/newsbysector/transport/general-motors/6975278/Bernie-Ecclestone-could-buy-Saab-from-GM-for-1.html


I recall in some feedback/interview that Lutz made it clear that whatever offer is made this has to be a lot higher than the cost of shutting down. So, accordingly this won't fly. GM agreed to pay Opel something like US$1 Billion in fees and capital injection to get them running again. On this basis how can GM then reject the $400+ M offers that have been talked about ???


"I've already had somebody offer me $1 for my combi today "because that's what SAAB is selling for.""

That's what I'm talkin' about. Let's hope the full financial commitment of the deal is revealed (knock on wood) so Saab's value is not associated with this stupid dollar deal.


In the DI story that I posted a translation of in another thread yesterday, it was also said that before Christmas, GM were asking only a nominal purchase price, but that the price has gone up considerably since then. So the $1 story may have been true, but isn't true anymore.


I don't think the one dollar price is a joke or a misunderstanding. This is quite possebly the price for all the stocks in Saab Automobile. After all, Nick Reilly said something along the same lines although he didn't quote an actual price.

He said something like 'We are not asking for money to sell Saab. GM will not make money on this and it will cost us money to settle. But it will cost money to run the company! The loans we were offered by the Bank was, I imagine, in the region of 400 million U.S. dollars and it's around that level a new owner need to put up, it was what Koenigsegg had.' (translated to english from a swedish translation of what he said)

Then all this about $400 million isn't really the price for Saab, it's more of an insurance for GM. GM doesn't want to sell Saab to a company that can only keep Saab afloat for a few months or so and then go bust, which would mean that Saab once again would cause trouble and costs for GM. So GM want to make sure that the new company has the money needed to operate Saab, and this is what the $400 million is about.


Always thought that's what Bård Eker must have meant when he said "KG got off because GM got greedy", as the price went from 1 krona to $ 1...


I don't think this 1US$ price tag is wrong. When other aspects are more important, the price is set to any quantity to officially (legally??) show they have sold the object.
The selling price is not important when other liabilities are also part of the contract.
Two examples of that are:
- VW bought SEAT (Spanish car company) for 1cent in the late 80's.
- Steve Jobs accepted being CEO of Apple for a years salary of 1$.

In both cases other costs/liabilities were also coupled to the contract.


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