Swedish sales data – December 2010

Sales data for the Swedish market in December 2010 has been released and with that, we also get the full 2010 figures for Saab sales in Sweden.

Saab 9-3

There were 892 units of the Saab 9-3 sold in December, up 343% from the same month in 2009, when 201 vehicles were sold.

Total 2010 sales of the Saab 9-3 were 6,227.

Saab 9-5

There were 211 units of the Saab 9-5 sold in December, up 7% from the 197 sold in the same month last year.

Total 2010 sales of the Saab 9-5 (both the old and new models) were 2,420.

Saab in total

Saab sold 1,103 vehicles in Sweden in December. That’s 177% up on the December 2009 figure (398).

Saab sold 8,647 vehicles in Sweden for the full year. This figure is 23% up from 7,036 in 2009.

——

From Saab Sweden……

“The last two quarters have shown interest in the brand and our products is strong. However, we recognize that we have many steps left to take and will continue to work hard to bring Saab back to what it should be on the domestic market. During the year we launched the critically acclaimed cars as the new Saab 9-5, and 9-3 TTiD which despite their low emissions of 119g / CO 2 is available with an output of 180 horsepower. We’ve also got a brand new Saab Sweden-organization in place. ”

“The coming year is the first normal year of Saab experience since 2007 which in itself is pleasurable. In 2011, we have several exciting new features including, for the Swedish market important, the Saab 9-5 Sport Combi. But that does not make it a bed of roses but it is still hard and systematic work from Saab Sweden and our dealers will apply. After the seasonally challenging first few months of the new year we will continue to build. A wider product range is launched then gradually and sales should be stronger to our past but also the new Saab Customers. “

——

I believe Red J might be getting some more in-depth analysis together.

Congratulations to Saab Sweden on another great month and a strong finish to 2010.

MarkoA
Guest
MarkoA
5 years 8 months ago

892 9-3´s in December sounds really good. It´ll be really interesting to see (soon) how the whole year 2010 went. What was the total number of sold cars.

Red J
Guest
5 years 8 months ago

Total 2010 sales of the Saab 9-3 were 6,227.

Is this the figure you are asking for ??? 😉

MarkoA
Guest
MarkoA
5 years 8 months ago

No, I´d like to see total Saab cars sold in 2010 (9-3, 9-5 etc.)

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Ah, you mean on the global market and not only the Swedish one?
We have to wait a week or two before we get the numbers from the UK and the smaller markets will drop in here in comments I guess.

Red J
Guest
5 years 8 months ago

This are the preliminary values from Bil Sweden (Jan-Dec).
9-3: 6227
9-5: 2420
9-7: 29

Saab : 8647

Those figures doesn’t match, but maybe Bil Sweden doesn’t count the 9-7 as a Saab. The same happens with the 2009 figures.

RedJ
Guest
5 years 8 months ago

Sorry, if I misunderstood you.
The total sales numbers will be available, IMO, in the 2010 financial press release from Spyker.

Paddan
Guest
Paddan
5 years 8 months ago

I look forward to hearing about U.S. data.

GerritN
Guest
GerritN
5 years 8 months ago

No, you don’t……..

GerritN
Guest
GerritN
5 years 8 months ago

Just wait and draw conclusions from the US number when we are half way through 2011. The 2010 numbers are not something to get very happy about, but are just too biased by too many negative ‘events’ for Saab. Only 2011 will tell us in how far the Griffin will have risen from the ashes.

Peter, Sweden
Guest
Peter, Sweden
5 years 8 months ago

It’ll be really interesting to see how all this matches up to the 30’000 cars Victor talked about only a couple of days ago… Or was he still talking about deliveries, not actual sales to end-customers?

UWb
Guest
UWb
5 years 8 months ago
Victor is the chairman and as such he can not go out and change figures over night without following the proper routines. I believe that most persons engaged in this forum long time ago has come to the understanding that the sales should be lower than expected during 2010 and probably not reaching the targets during 2011 either. The good news are that the Saab 9-3 is now keeping a fourth position in car sales (second month in row), still with most of the cars sold in BioPower configuration – the Diesel sales is still on low figures. Also, with… Read more »
Henrik
Guest
Henrik
5 years 8 months ago

I learned here the other day that Victor probably is talking about whole-sale from the factory, which is a good thing because then they will probably reach 30.000. I don´t know how much more cars we´re talkin about.

the dude
Guest
the dude
5 years 8 months ago

So first he’s talking about a target of 60,000 cars: “we’ll be making 60,000 cars and selling all of them”. To a new target of 30,000 that is based on wholesale and not retail. That’s not very good is it.

Henrik
Guest
Henrik
5 years 8 months ago

No, they´ve always been talking about wholesale, it´s just us amatuers who didn´t understand, the factory probably only counts wholesale. First target was 45-60.000 cars, I guess that was in the Koenigsegg-plan, they probably pulled out just because this, it took to long time, in what shape would Saab be etc etc, the GM PM didn´t help either.
But Victor went ahead anyway, so he has my gratitude.

SAAB_andee
Guest
SAAB_andee
5 years 8 months ago

Yes 60000 was the goal – But SAAB was really in near death for months. They had to force out the distribution from GM and nearly no new cars to sell for 2 quarters.

And the 19.th of december hasn´t made it better. Koenigsegg wanted to have the deal ready in october to force out the distribution and keep the suppliers. That´s one main thing the deal failed.

the dude
Guest
the dude
5 years 8 months ago

sell is retail, not wholesale

BoeBoe
Guest
BoeBoe
5 years 8 months ago
Is it me, or are the salesnumber of the new 9-5 a bit low? I know we are ‘missing’ the SportCombi, but you could/would imagine that a completely new model your do a little bit better than the old model. December 2010 vs 2009 9-5 211 vs 197 (+7,11%) 2010 vs 2009 9-5 2.420 vs 2.606 (-7,14%) And I guess that at the end of 2009 the supply of 9-5’s was very limited and I might guess that also not a lot of people ‘dared’ to buy a new Saab. It is good to see that the ‘old’ 9-3 is… Read more »
UWb
Guest
UWb
5 years 8 months ago
I can only speak for the Swedish market, but in that segment, counting the following cars, the market situation is like this; BMW 5 series – new generation has just be launched, good price on the GT version. Mercedes E-class – new model just arrived, they have a combi version and good sales to taxis Audi A6 – new model coming soon, similar to BMW in model range Saab 9-5 – some sales are of course the 9-5 OG, mostly combi, but sales on the NG is coming up with only the sedan model. Citroen C5 – not really in… Read more »
BoeBoe
Guest
BoeBoe
5 years 8 months ago

And also the numbers for The Netherlands.

December (’10 vs ’09)
9-3 6 vs 2 (+200%)
9-5 2 vs 3 (-33,33%)
Total 8 vs 5 (+60%)

2010 vs 2009
9-3 339 vs 422 (-19,67%)
9-5 191 vs 96 (+98,96%)
9-7X 0 vs 3 (-100%)
Total 530 vs 521 (+1,72%)

The ‘salestarget’ was “more than 1.000”, but maybe they count sales instead of registrations.

Robert P
Guest
Robert P
5 years 8 months ago

In an interview in the Dutch Saabberichten (magazin of the Dutch Saab Club), VM made a statement that he was rather disapointed about the number of Saabs being sold in The Netherlands.

And actually, I think this number is really dissapointing for a country that claims to have such a warm Saab-hart.

matsvbg
Guest
matsvbg
5 years 8 months ago

Sweden is very much a wagon country….I’d say 4 out of 5 og 9-5’s sold here were wagons…so without the wagon the numbers aren’t that bad….

UWb
Guest
UWb
5 years 8 months ago
There is no specific place to find sales figures for Saab on the net in different countries. This is still of great interest and gives rise to a lot of debate here in the forum. Now that RedJ has joined the editorial staff – with special focus on statistics – I have a suggestions. Would it be possible to define and store a table – managed by RedJ – showing the sales figures in different countries, where the information could come from the readers of Saabs United. It could even be that a special person is appointed in each country… Read more »
Red J
Guest
5 years 8 months ago

Hi UWb,
I have to talk with Swade, if this can be done, but If its possible you can count on me.

Johan
Guest
Johan
5 years 8 months ago

+1

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

I have the sales numbers for Sweden, US and the UK back to 2001. For Sweden and US I also have the data about which models, while the UK numbers are only a total sum.

I have also since a couple of months been gathering sales data from other markets, such as Spain, Germany, France, NL, Belgium, Denmark, Norway, Finland, Italy, and so on. But for these countries I only scattared numbers from older months, while 2010 is _almost_ complete.

Joe
Guest
Joe
5 years 8 months ago

What about storing it in a publicly accessible Google Docs spreadsheet that can be linked to and managed by you? I would be a frequent visitor. Keep up the good work, just a thought.

Joe
Guest
Joe
5 years 8 months ago

Maybe Wikipedias SAAB section would work just fine.

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

That’s a nice idea, but I will not create yet another account on a site to do that. I would prefer to do it here at SU if it was possible.

Henrik B.
Guest
5 years 8 months ago

I can help you with the danish sales numbers, for the last couple of years, month by month – if you want it?

Cheers!

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Hey, that would be great. If you could “start” with the numbers (total sales are ok – it does not have to be divided into each model) per month from 2007 – 2010 would be so great. Ask Swade about my e-mail and he can provide it.

Henrik B.
Guest
5 years 8 months ago

Carl-Henrik.

You can just send me an e-mail at: webmaster(at)saabklub.dk
Then I’ll get your e-mail. No need to borther Swade about this. 😉

Cheers!

benrp
Guest
benrp
5 years 8 months ago

+1

RS
Guest
RS
5 years 8 months ago

If ovloV can sell 4600 V70s, the 9-5SC should double over all Saab sales in Sweden the minute it comes out…
Wishful thinking?

BoeBoe
Guest
BoeBoe
5 years 8 months ago

But the 9-5SC will arrive only in the second half of 2011 if I’m correct.

Joe
Guest
Joe
5 years 8 months ago

I think it can be popular as taxis considering the spacious legroom in the back. That’s probably where many of the V70’s go and TiD and TTiD are comparable with D3 and D5. I don’t think that many taxi drivers choose frugal Drive because they wan’t some power and driving joy.

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago
I sure hope your right. I think that the orderbook is loaded with SC:s and hopefully 2011 will be a good year. A guess is 15 000 units but hopefully above. Can they sell 20 000 it would be amazing but I dont think it´s realistic. Hope I´m wrong. 20 000 units in Sweden would mean 1/4 of the target of 80 000 cars, is that realistic do you think, hope so. Lets hope the sales in the UK and SCNA will be good, they are most important markets. The Swedish market cant save Saab itself. Even if Swedish sales… Read more »
BoeBoe
Guest
BoeBoe
5 years 8 months ago

In H1 ’09 the Nordic countries accounted for 18,67% of Saabs sales. So I guess that 25% for Sweden alone is a bit high. But in the first 6 months of 2010 the Nordic countries accounted for 31,55% of Saabs sales numbers.

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago

Interesting BoeBoe, but the Swedish sale figures increases and they dont in SCNA for example. Therefor I think it´s not that bad guess. In the long run it cant be as high as 1/4 or 25% in total.
It´s going to take time outside Sweden. What are you thinking about sale figures in 2011?

aa
Guest
aa
5 years 8 months ago

They should really hurry up with the Sport Combi, you don’t see many OG 9-5 sedans either.

Anders
Guest
Anders
5 years 8 months ago

Is it really so? I see lots of OG 9-5 sedans every day. I think that at least 20-30 percent of the OG 9-5s in Sweden are sedans, more than that when it comes to older OG 9-5s (first year it was only sold as sedan), but less than that when it comes to newer OG 9-5s.

aa
Guest
aa
5 years 8 months ago

And if they could just get the TTiD at 119g in the 9-3 SportCombi that would sell in big numbers. They should just buy some stop-start tech from Bosch and problem would be solved.

Seb
Guest
Seb
5 years 8 months ago

Yep I agree. The sportwagon is going to be essential for the swedish market. Older 9-5 sedans is a rare sight. I actually see more of the new 9-5 sedan than the older one. The 9-5 wagon is everywhere.

Anders
Guest
Anders
5 years 8 months ago

No, OG 9-5 sedans are not a “rare sight” in Sweden! I have on the other hand only seen three or four NG 9-5s (sedans) in half a year. If you look at the traffic in a Swedish city you will see the same number of OG 9-5 sedans in a minute. OG 9-5 sedans is not as common as the OG 9-5 combi, but it’s still one of the most common cars in Sweden.

Henrik
Guest
Henrik
5 years 8 months ago

Well, it was on sale for 13 years so that´s not so strange. But I´d say I see 10 SC for every SS here in Gothenburg. And I see about 1 new 9-5 every day, today I saw the red “Soundracer” 9-5 from the commercial posted here at SU a couple of days ago. It looked really cool.

Anders
Guest
Anders
5 years 8 months ago
Perhaps you’re almost right when it comes to the latest model years (post 2005 or so) of the OG 9-5, but for the older OG 9-5s I would say that a third or something like that are sedans. The first year the OG 9-5 was only sold as a sedan and it still sold well in Sweden. Perhaps combis have become even more poplular during the last decade, but I still think it’s somewhat alarming when the NG 9-5 sells so poorly. As I see it NG 9-5 has two additional problems in Sweden apart from being a sedan: Firstly… Read more »
Anders
Guest
Anders
5 years 8 months ago

I just heard in the news that 90 percent(!) of Saab’s sold in Sweden in 2010 were sold to “non-private” buyers, which means primary leasing cars (used like private cars by employees), but also rental cars, taxis, etcetera.

Very few cars in this price range are sold directly to private buyers in Sweden. When the leasing period (usually three years) is up the cars are sold on the private market.

Pedro
Guest
Pedro
5 years 8 months ago
Like the AC/DC song goes, “it’s a long way to the top”, but I think SAAB has a chance especially after they introduce the 9-5 wagon and when the 9-4X goes on sale in the US, its natural market. I still think the SAAB trim levels should be deeply reviewed and revised as they look pretty much like the outcome of old GM’s way of thinking. On another note, don’t remember if i posted this here already, but I saw my 1st new 9-5 on January 1st 2011, at around 3:30AM. Obviously it was dark and I had to turn… Read more »
benrp
Guest
benrp
5 years 8 months ago

Yes the 9-5 wagon and 9-4X will be very importaint but I think t will be the 2012 9-3 that will really make or break (probably make) Saab.

Patrik B
Guest
Patrik B
5 years 8 months ago

I remember reading just a few days ago that car nr 10 000 of the ng 9-5 was manufactured. How does this map against the sales number we see here?

Pedro
Guest
Pedro
5 years 8 months ago

I haven’t added the sales number provided here but is is nothing out of the ordinary that production is higher than sales to the end buyer. 9-5 production is ramping up, so we’re in that building up inventory phase.

Joe
Guest
Joe
5 years 8 months ago

V60’s and S60N’s are all over the place, streets and TV commercials included. Why not follow their recipe for introduction of new models? I don’t get it. Has the big budget marketing offensive lost pace because of the Hallmark departure or what?

SpSaab
Guest
SpSaab
5 years 8 months ago

Sales data for Spain in Dec: 119. First time in months (and maybe more than a year) that Spain exceeds 100 units per month. Slow but recovering…

http://es.autoblog.com/2011/01/03/espana-las-ventas-en-diciembre-cayeron-un-23-9/

SpSaab
Guest
SpSaab
5 years 8 months ago
SpSaab
Guest
SpSaab
5 years 8 months ago
Perry
Guest
Perry
5 years 8 months ago
I was seriously concidering trading in my Alfa GT for a Saab 9-3 TTID 180 hp. Earlier today I read the latest issue of swedish car magazine “Vi Bilagare” where the 9-3x TTID FWD is compared with 5 other station wagons for business people. It got really low scores on Driving experience 2 out of 5 as handling on the test track was bad and the power didnt get tranferred to the ground. Noisy engine, almopst embarassing at the traffic light.They thought it was almost overpowered. Good drivers environment, ergonomics, back seat and pretty good trunk. Suits a swedish patriot… Read more »
Red J
Guest
5 years 8 months ago

Perry,
give it a try before you start speculating. You have the option between the Vector trim with low CO2 values or the Aero trim with a normal transmission the sport chassis but higher CO2 values.

Perry
Guest
Perry
5 years 8 months ago

I believe that yoiu are right I should try it myself!

Patrik B
Guest
Patrik B
5 years 8 months ago
I was actually a little surprised by ViBilägares review as the 9-3 have got good driving scores from many reviewers in the past. So I looked in the previous edition of ViBilägare and then the 9-3 got very good scores for handling so the review scores are a little bit nondeterministic when it comes to the handling part. So, either this is just a phenomena that appears when having that extra ride height in the 9-3X together with the powerful diesel engine or this is new issue. But, I have driven the 9-3X 2.0T XWD (210 hp) and various versions… Read more »
Perry
Guest
Perry
5 years 8 months ago

Thanks for your thoughts and experiences with the 9-3 🙂
It will give it a try!

mr_ebbot
Guest
mr_ebbot
5 years 8 months ago

Peery,
Go test drive I have a 3 years old 9-3 TTID and I love it. It is in my opinoin very fun to drive. No other car give you that power with so low emissions.

Perry
Guest
Perry
5 years 8 months ago

I sure will try it! But maybe i will wait for the facelift!

Henrik
Guest
Henrik
5 years 8 months ago

I really wouldn´t take VIBs word for it, they´ve been negative to Saab since the sale started, they didn´t even wan´t to do the test of the 9-3x because it would probably never hit the road. And this was during Spykers negotiations!

RS
Guest
RS
5 years 8 months ago

It’s strange. In the video the only complaint was an oldish interior design and lack of refinement which btw would look much better if Saab finally realized they need to give parchment interior cars for these test drives!
The guy even praised the 9-3X for being well tested and reliable, no mention of complaints that would downgrade the handling? Not one word of torque steer which according to an other journo has been now eliminated from the MY11 9-3 TTIDs. Go figure? I think it’s about taste and tyres more than anything.

Perry, my advice drive the car and deside for yourself.

Perry
Guest
Perry
5 years 8 months ago

Torque steer is a problem with my Alfa gt if the front suspension isnt set up correctly.
It dissapeared after i had a front and rear adjustment. Tires seemed crusial for saab in the review.

Henrik B.
Guest
5 years 8 months ago

Just heard today that one danish dealer, has just sold 20 Saabs, to the carrental company Europcar. Thats the way to move a lot me cars AND getting people to know about Saab. 🙂

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago

Thats absolutely great news Henrik, just love it. I like Tuborg by the way!

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Wonderful news!! When I was going to rent a combi in end of May this year I requested a Saab from rental companies in Sweden but non of them had them because of the “situation” with Saab that had been going on earlier (yet they had Saab shown on their homepages).

It’s a very good way to testdrive a car. Keep it up!

Henrik
Guest
Henrik
5 years 8 months ago

My MY -09 9-5 is going in for service on wednesday, I know that the rental-company at svenska bil has 3 new 9-5s, I´ve asked them to hold one for me and they´ve promised to try!

Troels, Denmark
Guest
5 years 8 months ago

9-3s or 9-5s ?

Henrik B.
Guest
5 years 8 months ago

I wasn’t told, but I’d suspect that it’s 9-3’s.

It’s Uggerhøj that has sold the cars (Aalborg).

Cheers!

BoeBoe
Guest
BoeBoe
5 years 8 months ago
This might sound “good” but selling cars to rental companies is usually not very good news. Before GM and Chrysler went bankrupt they sold a very substantial part of their cars to rental companies. Those companies get high discount, so you don’t earn a lot of money with it. And when those cars come onto the market (after 1 of 2 years) they will cause residual values of other Saab to be very low. A lot of young used cars will come onto the market and that will harm the prices and sales of new cars. On the sort term… Read more »
SAAB_andee
Guest
SAAB_andee
5 years 8 months ago

I don´t think it´s bad. In Austria most Car Rental have in the higher segment BMW -Audi aand Merc to Rent. in the middle class Opel Insignia – or Peugeuot.

It would be good to have some Saabs to rent. I didn´t see influence on the residual values in my home market.

Thilo
Guest
5 years 8 months ago

Yes, if too many cars are sold to rental companies, residual values are affected. We could see this 90/91 in Germany. A lot of young 9000s at the dealers, got my 9000 turbo 16 (less than 3 years old and only 25.000km) for less than 45% list price…

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago
BoeBoe I have another thought in this subject. Your saying that 20 cars destroy the market for Saab in Denmark. I don´t beleve that, if it´s so the Danish market is already lost cos they already buying all our used cars says BilSweden. Who serv those cars and maybe they even get them back to the dealer and then the dealer deside the value( I don´t know what kind of deal they come up with). But if there is a risk to sell cars and get them out on the market and that way get new potential “Saab nuts” that´s… Read more »
BoeBoe
Guest
BoeBoe
5 years 8 months ago
Your saying that 20 cars destroy the market for Saab in Denmark Uhhh, I don’t say that “20 cars destroy the market for Saab in Denmark”. I only point out that A LOT of rental cars is not a “good” thing. A Swade says, you have to see it in perspective. A few cars is indeed good for the salesnumbers, but you have to be careful. The road of rental cars can be very slippery and I have seen a number of car companies restoring to sell cars to rental companies to pump up their volumes. We also don’t know… Read more »
Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Perhaps it is not as “good” as selling to private owners or other companies, but as it can be very valuable as people then come in contact with the car and are able to drive if they haven’t thought of it before. 😉

Sasa K.
Guest
Sasa K.
5 years 8 months ago
I wouldn’t be too obsessed with the sales figures at the moment and would over estimate their relevance. In my view the figures are okay, guiven the circumstances and I hope they can support the VM business plan. We’re still in the beginning of Saab new era. The long term success will not be determined by the sales figures in 2010 (and not even in 2011 provided thea are not disastrous which they won’t, given the amount of professional work and extreme enthusiasm by the Saab people) but by widening the appeal of the brand beyond our saabguys community. The… Read more »
Carlo
Guest
Carlo
5 years 8 months ago

In Italy only 633 SAABs sold in 2010 vs. 1891 in 2009
sigh !!!!!

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Still, if my numbers are correct, it is the best selling month of 2010 with 112 cars in December. With the numbers of 52 sold Saabs in Italy in November, it is a increase. And as the numbers for Spain, it is the first month of 2010 that the numbers climbed over 100 sold cars per month.

Cokeisit
Guest
Cokeisit
5 years 8 months ago

A small comparison between the two big sedans made in Sweden:

S80 Dec: 159
9-5 Dec: 211

S80 2010: 1458
9-5 2010: 2420

That looks promising!

David
Guest
David
5 years 8 months ago
I am a little surprised about the comments. First of all december is traditionally a slow month and Saab manages to keep the number of sold cars very close to the november sales figure! Outstanding! Congratulations Saab! Another comment about the sales of the NG 9-5 – face it Sweden is combi country and no 9-5 SC is for sale. Once it appears expect around 80% sales to be of the SC model…. Considering the problems with the sale from GM there is little point in comparing numbers from 2009 when GM threatened to close Saab, so the only sensible… Read more »
Henrik
Guest
Henrik
5 years 8 months ago

+100!

Talladegan
Guest
Talladegan
5 years 8 months ago

What an excellent post. +1 all round.

benrp
Guest
benrp
5 years 8 months ago

You make some good points and can I just add that the amazing thing is the 9-3 is still selling well. Thats why the 2013 9-3 will be so exciting. Saab will be introducing a brand new car for the first time in 8 years, the first true Saab Saab in over 20 years. Yes the 9-5 wagon and 9-4X are hugely inportaint but if the old 9-3 is selling well just imagine the potential of the new 9-3. It could make as big of an inpact as the Saab 900 convertible did in the early 80’s.

benrp
Guest
benrp
5 years 8 months ago

Make that brand new 9-3 for the first time in 8 years.

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago

I´m sorry I dont buy that David.

“First of all december is traditionally a slow month and Saab manages to keep the number of sold cars very close to the november sales figure! Outstanding! Congratulations Saab!”

3,7% in the home market isn´t that “outstanding” even if the SC isn´t on the market. Nearly 30 000 cars were sold in Sweden in december. It´s good to be positive but you cant get exited.

David
Guest
David
5 years 8 months ago

Considering the “near death experience” that still scares buyers, that the 9-3 is not the newest model, the lack of 9-5 SC and 9-4x I don’t quite know exactly what you are expecting? I think the numbers are outstanding considering! The market will be hard to judge in the next few months but traditionally January, February and July are the weakest months during the year for car sales here in Sweden. Saab needs more products on the market and consumer confidence really needs to be restored for sales to grow.

BoeBoe
Guest
BoeBoe
5 years 8 months ago
Considering the problems with the sale from GM there is little point in comparing numbers from 2009 when GM threatened to close Saab, so the only sensible number you can look at is the previous month. Why can’t you compare Dec ’09 with Dec ’10? In my opinion Dec ’10 should be way better than Dec ’09. Last year Saab was “dead” and now, 12 months later, Saab is “alive” and there is the new 9-5. So there are a lot of reasons why Saab should sell better in Dec ’10 compared to Dec ’09. And be aware that January… Read more »
Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago
The numbers of ’09 and ’10 can of course be compared, but do not expect Saab to sell more than in 2009 as people who buy cars want a stable company in the back. It do take time to build up confidence amongst potential customers again. It is not made over a night. Regarding January – well it depends on the market. In UK the slow selling month is February and August. I can’t say how it is on every single market where Saab is present. For the NL – We shall wait until February so we can compare the… Read more »
BoeBoe
Guest
BoeBoe
5 years 8 months ago
I do not want to compare the whole of 2009 with the whole of 2010. I want to compare December 2009 with December 2010. You say yourself that the second half of 2009 (and first half of 2010) were “the worst”. I agree with you, and I also think that we both agree on the fact that the second half of 2010 should be way better than the second half of 2009. That’s why I am concerned that in December ’10 sales are worse than in December ’09. The fact that Saab sales in the Netherlands this year weren’t that… Read more »
Red J
Guest
5 years 8 months ago

Hi BoeBoe,
looking at the data you offered, I can’t be as worried as you, OK I’m the optimistic guy, but nevertheless.
If you say that the January sales numbers of each Year are 100, then in
Dec ’08: 3.11
Dec ’09: 2.31
Dec ’10: 12.12

Thus sales numbers in NL are not as good as they should be, but I see a recovering of the market in that data.

So, yes absolute numbers in NL for 2010 are too low, but the global tendency is not downwards.

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

I do agree with you in some points, but I still think it is too early to make a judgement. I think we both can agree that it is a long way back to normality for Saab. 2008 was a decline, and 2009 was not good at all. And in that perspective when you list the numbers of Dec / Jan above, I can’t ignore to notice that between the Dec ’09 and Dec ’10 numbers there is 60% increase. So let us wait and see how the Jan ’11 numbers will be! 😉

David
Guest
David
5 years 8 months ago
Why can’t you compare Dec ’09 with Dec ’10? In my opinion Dec ’10 should be way better than Dec ’09. Last year Saab was “dead” and now, 12 months later, Saab is “alive” and there is the new 9-5. So there are a lot of reasons why Saab should sell better in Dec ’10 compared to Dec ’09 It makes no sense in comparing sales in 09 when Saab was basically declared dead by GM, and Saab har a very turbulent year with all the rumours and questions about it’s survival. Simply not true, at least not for every… Read more »
Nate 9-3
Guest
Nate 9-3
5 years 8 months ago

Well said.

the dude
Guest
the dude
5 years 8 months ago

The new year has started. 80,000 cars this year? Then we should see a 300% increase in all markets, not just Sweden. I’m sure they are working really hard, but i don’t understand why they don’t set realistic targets. If they have to adjust them again they will lose all credibility. It’s better to bring good news and not bad news.

Troels, Denmark
Guest
5 years 8 months ago

This can not be the way to calculate it. 2010 was not a normal year. Almost no production in the first quarter. So I guess one should compare the target for 2011 to the sales-numbers for only the last quarter of 2010.

michaelb
Guest
michaelb
5 years 8 months ago
I wonder as well if it is wise to communicate higly ambitious sales numbers for 2011. To achieve 80k sales in 2010, Saab would have to sell in H2 2011, when the new 9-4x and 9-5sc will be available, and the end of cycle 9-3 refresh (changed interior, gasoline engine, maybe 9-3 sc with diesel below 120g/km co2-emission) will hit the market, almost the same amount of cars like in H1 or H2 2012, anything between 55 and 60k. Given the still precarious condition of the sales organisations, dealer networks and marketing in many markets right now, this seems highly… Read more »
JL
Guest
JL
5 years 8 months ago

My 2 cents: As I understand it the sales forecasts for 2010-2012, communicated during the rebirth process, are an integral part of the fully funded business plan. Now any changes to the sales forecast must be accompanied with changes to the funding of the business plan. It thus becomes a very complicated and critical process to change the forecasts. SAAB management have done the adjustments for 2010. If it becomes necessary, and only then, they will do them for 2011.

BoeBoe
Guest
BoeBoe
5 years 8 months ago
Is 80.000 a lot? Yes it is! But how is it build up? Victor Muller recently gave an interview which might help to ‘explain’ it. 9-4X: 9,000 units 9-5 SC: 17,000 units So that leaves 54,000 cars for the 9-3(X) and 9-5 SS. Lets say those models end 2010 with 30,000 units so next year the “base” (aka models which were available this year) have to raise 80% next year. And don’t forget that 2011 will be the first full year for the 9-5 sedan. The only “problem” I see is that the 9-4X & 9-5 SC will only be… Read more »
Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago

the dude

You are right, I´m worried about that high expectation (80 000). We don´t want another year with revised sale expectations during time. That´s a dangerous way and it effected Saabs credibility in 2010. Better to go the other way around. But I understand why they talk that way, its the “Business plan” and unfortunately its going to be really hard to reach. I think that 2011 will be the 2010 expectations, in the area around 60 000 when we summering this year.

Hope i´m wrong

Arild
Guest
5 years 8 months ago

Any Swedes here who has read the latest issue of Auto Motor & Sport where Pär Brandt test drives a Saab 9-3 with electric four-wheel drive?

Red J
Member
5 years 8 months ago

Hi Arild,
I’m also qute interested in that, as the title of the article says

Haldex eTWD. Pär Brandt smakar på framtiden, en Saab 9-3 med elektrisk fyrhjulsdrift.

Haldex ????

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

I just scanned that article rather fast at my sisters place last week. It seemed more to be more about the Haldex AWD and eAWD-development and the Saab 9-3 was acting as the “test car” for the system. I do not know more as I didn’t read it all.

Red J
Guest
5 years 8 months ago

Carl-Henrik,
if you visit your sister in the next days, you could read the rest 😉

They have to use the current 9-3 as a test platform, they don’t have no next-gen 9-3 available.
It would be interesting to know if he ws able to compare both systems, and what he thinks about the new eAWD system.

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Well.. my sister lives down in Stockholm so it is easier just to go and buy the magazine instead and then report it back here.. 😉

gunteman
Guest
gunteman
5 years 8 months ago
I’ve read it and it was extremely positive. Quotes: “It’s like magic. And a lot of fun!” “When these cars reach the market I never, ever want a car with conventional AWD again” “First I’ll buy an eAWD car for my wife. She drives like a car thief but she doesn’t know it. That’s when it’s handy with a bit of magic to help with the stability” The magazine also features an interview with Knut SImonsson @ Saab. Nothing new, but positive without sounding naive. According to the article, Saab estimates that the Sport Combi will account for 95% of… Read more »
Red J
Guest
5 years 8 months ago

This is more than great !!!
It rides better than a conventional AWD and gives you better mileage,

Cool, Audi is planning to come out with a similar system in the next gen A4 in 2014 !!!

Arild
Guest
5 years 8 months ago

Very interesting. Let’s hope Saab’s own system is even better! 🙂

Henrik B.
Guest
5 years 8 months ago

GREAT NEWS!

A danish newsagency reports today, that Saab tomorrow – wedneysday – will be giving a pressconference, comfirming a cooperation with BMW in respect of sharing technology for a new smaller Saab-model!!!!
Saab will gain access to BMW-technology, so Saab can develop a smaller car.

This is GREAT news!

Cheers!

I’m seeking some confirmation of this. The report seems a little sketchy to me, mentioning a press release from Tuesday that I don’t seem to be able to locate. – SW

Carl-Henrik
Guest
Carl-Henrik
5 years 8 months ago

Say what what what what??? How am I supposed to be able to sleep now.. 😛

Henrik B.
Guest
5 years 8 months ago

Yes! The article tells that yesterday (now tuesday), Spyker Cars put out a press release, that confirmed that they were negotiating with BMW.

Cheers!

Tomas TL1000R
Guest
Tomas TL1000R
5 years 8 months ago

It´s not a joke, right! THAT´S FANTASTIC!!!!!!!!!!

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