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Video: Saab iQon

March 2, 2011 in Uncategorized

More from Saab…..

httpvh://www.youtube.com/watch?v=8BOd9oX1p4s

40 responses to Video: Saab iQon

  1. Sexy. So many options, boggles the mind. Wonder what this will do to all the other automakers looking to incorporate proprietary designs? This may actually kill off things like Sync, Embrace, iDrive, MMI, etc, if it is somehow able to be managed well. It’s not only its ability to handle Android apps, but in its user interface and how well Saab is able to keep it all sorted out so it doesn’t go awry. Hopefully they have made the right investment into ensuring the system functions well at a very basic primitive level before getting too advanced. I have faith.

  2. Dk said on March 2, 2011

    Brilliant just brilliant!
    Now SAAB is were they belong, ahead of the curve with there smart new solutions!

  3. Fascinating! Must be the right way to go!

  4. Stunning, simple, clear – pure Saab. Now how quickly can it be rolled out?

  5. One word….COOL!!

  6. Jr. said on March 2, 2011

    Absolutely stunning! Hopefully it will support a docked iOS-device as well, but either way; very good!

  7. GML said on March 2, 2011

    I am really excited about this. I purchased the first Android phone (the G1) the day it came out, and I’ve been using Android since. The possibilities are truly endless. What’s great about Android is the opportunity to continuously update, modify, and adapt very easily without relying on proprietary code or one company. Think about it. Your 5-year-old 2012 Saab could have the latest technology, just by simply updating software.

    As for the internet connection, I hope you can connect to your phone’s data, or even wifi. Mobile wifi hotspots are relatively inexpensive in the US. But I do not think you need data to enjoy this feature. Perhaps the occasional connection to update software, but it can still operate much like any other infotainment system…. Just a lot more intuitive and powerful.

    Something else to think about. This may be the first instance of a capacitive screen in a car, if I’m not mistaken (unless Ford has it too). That’s pretty cool.

    • Jr. said on March 2, 2011

      Well, that won’t happen, seeing how hard it seems to be for manufacturers to update to newer versions of Android… My wife’s Sony Ericsson won’t ever get a newer version than 2.1.

      • Wait and see.
        Saab is not Sony Ericsson.

        A phone is not quite the same. Probably this will get beefier hardware.
        Power usage won’t be such an issue as with cellphone’s as a Saab has a larger battery and an onboard generator ;)

  8. Swade : check out the Alfa concept when you get a chance. I like it. http://jalopnik.com/#!newcars/5773132

  9. Nice, but the voice-over guy needs a Swedish accent.

  10. xlx said on March 2, 2011

    this is an absolutely great and exactly what I’d like to see in my car. As an Android user I am excited and hope Saab will start to offer this to the new 9-3 and 9-5 as soon as possible.

  11. Oh, snap!

    As a technophile, I give a truly heartfelt “Thank you!” to saab for this. Now, there is a good feeling reason to spend $$$ for an upgrade to the infotainment over the base model. Before ,it always felt a little galling to spend a lot of cash for something with the smarts of an alarm clock attached to better speakers. This is so much more and so much better integrated with the car.

    Awesome work!

  12. What i love in Apple presentations – Steve Jobs always tell when his new great thing will be available on the market.

    Hope soon SAAB will do same.

  13. Dan said on March 2, 2011

    Remember that thing about how they want to build stuff and license it to other manufacturers outside of Saab?

    I bet this is one of those things.

  14. Looks a bit too cluttered e.g. you’ve got to have bigger buttons and fewer options for the driver unless there’s someway to give him/her the options without taking their hands off the wheel. Of course, I can’t watch the video, but that’s what the screenshot looked to me.

  15. That’s got to be one of the coolest things I’ve ever seen from an automotive company recently. And the way the iQon logo transforms is simply brilliant. When will we start seeing this? :)

  16. Fantastic!

  17. I just looooove Saab and iQon and everything. Just perfect. I just downloaded the Saab PhoeniX App for Android on my Milestone and will take it on a test drive later on. Ok, just a fun app but I’m happy to see Saab going the open way using Android.

    So if you have an Android Device get the App:

    Android Market / PhoeniX App / https://market.android.com/details?id=com.saabautomobile.phoenix

  18. This looks very neat indeed! So nice that Saab keeps managing to run ahead of the pack like this. Many of the others will follow suit. They will simply have to.

    One humble request: Please stop spelling IQon with a lower-case ‘i’! It’s not an Apple thingy.

  19. On one hand, I’ve been using an Android phone ever since they were introduced, so I like IQon. My phone came with Google’s terrific navigation system, along with many free apps. I’ve downloaded many other free apps in the past two years or so. The operating system for the phone has been automatically updated a few times, which is nice. And every so often, I can easily update the phone’s apps at no cost. On the other hand, I honestly think too much technological wizardry in a car can be a hazardous distraction when you’re driving, even if you take your eyes off the road only for a second or two. I’d have to play with IQon a bit before saying I’m 100% in favor of it. It would have to be simpler than it looks in the demo here.

    • I agree.. Some serious thought has to go into how to make this driver friendly. At the very least, it should be possible to use steering wheel buttons or something like that to handle most of the navigation. Add a custom UI view API for the HUD to that.

      Swipe/touch interfaces require a lot direct attention. I’m not saying that IQon should do away with it, because it’s also a very powerful and intuitive interaction model, but for “while driving” tasks, an alternative is needed.

      In the music instrument industry there’s a big market for equipment that brings back the tactile, direct action of knobs and buttons to the now software based synthesizers and recording tools. Some units even have labels and indicators near the knobs which change accordingly. Something like that could be really, really nice for this kind of application.

      • While it does look really cool and innovative… I’m against this kind of stuff in cars, but if there is such an alternative or “driving” mode that allows the driver to keep his/her eyes on the road (and focused!), then I have less of an issue with it.

        Kind of surprised more people didn’t bring this up.

        Also, I’d like to think Saabers have more common sense than to use Twitter, let alone ‘tweet’ while driving ;)

  20. Why? Seriously, what is the point? I understand wanting to add extra features to the stereo. I get that some people want a navigation system. But what good can come of a web browser in the dash? Or being able to twitter while driving? I already have all that crap in my phone, and I can take that with me when I get out of the car. This is tied to the car, adds a data bill, and encourages me to not pay attention to the road. I’m hoping this is an option I can skip.

    • I do agree, but from the reactions it seems like people do want to drive around in a computer.
      Oh well, nobody will force me to buy it though. I just have to watch out for Saabs on the road, the drivers will be tweeting and surfing so they won’t see me…

  21. That’s exactly what I waited for in terms of “inflight” entertainment ;-) just 2 things:
    a) may i connect my iPhone
    b) when is it available

    Otherwise, excellent!

  22. DMR said on March 2, 2011

    Years and years of tears and pain caused by GM-OnStar erased with one touchscreen finger swipe.

  23. In the words of the Internet……

    Add To Cart

    Now bring out a Saab based Android app to capture those existing owners to include service data, speedview HUD, offers, POI, mpg calculation etc to lead us to the next gen in car module.

    And get a Swede to do the voice over.

  24. All those kind of innovations should be available as fast as possible… As MY12 for example. Not in 2-3 years. It is nothing special now, it looks as it should be there from the start on new 9-5. But in 2-3 years it will be too default.

  25. That looks and seems to work brilliantly. As someone mentioned – now Saab is at the forefront of tech just like they should be. I´m glad that ingenuity has not gone anywhere from T-hättan :)

  26. My real highlight today

  27. SNJ said on March 2, 2011

    As a big fan of not only Saab but the Android operating system, I can’t wait to see this in action

    Check the Android Central Website to ge their take on the Iqon

    http://www.androidcentral.com/saab-turns-android-their-iqon-car-infotainment-system

  28. Thank you Saab!! I love Android, I love Saab… Now they’re both going to be together? Wow. What a slick looking UI. Utterly fantastic!

  29. Ron said on March 2, 2011

    So far just about all the press releases discussing the IQon tie it to the PhoeniX concept. This is too bad, given in just 2 months the 9-4X comes online and IQon would have been a great differentiator to drive traffic and sales for Saab. Assuming it could be retrofitted into a 9-4X later on would be re-assuring.

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