Saab UK sales data – June 2011

Total
June 2011 265 (704 in June 2010)
YTD 2011 3509 (2517 YTD 2010)

(5850 YT 2010)

The big three have published their figures, and almost all the mid-size markets have done it also. I was hoping for 1200 registered units in June, about 500 less than in May. Well, all the markets till now sum up to 1.206 units. πŸ™‚

The UK market has a second peak in September, so keep the fingers crossed that Saab can deliver the cars for September.

GrumpyGriffin
Member
5 years 2 months ago

Maybe Saab UK now has enough pre-registered cars stored at a certain Airfield in Leicestershire?

A clue, the Norse God Vulcan.

WooDz
Member
5 years 2 months ago

SAAB UK don’t pre-reg vehicles, Dealers do and if they could have sold them I think they would. June isn’t known for a poor selling month in UK August is. I think the media has had a big hand in these figures. Let’s hope they will be just as wiling the praise saab as they have been of criticising them.

GrumpyGriffin
Member
5 years 2 months ago

I have been going up to Brunt on business for many years, watched them rebuild the Vulcan and often talked to the guys doing the job at the Airfields excellent Cafe (now defunct) however there is a good burger stand that does a mean Bacon roll!

v4ever
Guest
5 years 2 months ago

Yes they do! Saab City is owned by Saab GB. Just have a little look at their pre registered stock….its massive. Lots of dealers are unhappy at having to register anymore cars as they still have pre reg’s that have been sat there for months.

sportwagon28t
Member
5 years 2 months ago
Woodz thats not stricly accurate, you are correct that its the dealers that pre-reg the cars but who do you think drives this? No dealer would willingly pre-reg cars if they didnt have to as this totally screws cashflow and is indeed very risky as nobdy is quite sure what the campaign will be the next month/ quarter (recently not even Saab themselves know!!) the truth is that Saab put such a good level of cash support into getting dealers to register cars that in the end the dealer really doesnt have a choice – either pre reg and have… Read more »
900 classic cab
Guest
5 years 2 months ago

Positive thinking has the power to spread itself πŸ™‚

GrumpyGriffin
Member
5 years 2 months ago
Absolutely right about the Media, once the news about Saab not being able to pay it’s employees was on the BBC, that was it, game over for a while, the production stopages were not taken that seriousely by the general public as lots of motor manufacturers have had production stoppages though for different reason’s but once it gets known you can’t pay the wages it brings to mind a very bad word in the UK, ROVER! A few press releases about finding new funds are nowhere near enough to regain the buyers confidence in the UK, in Sweden it would… Read more »
Cerulean
Member
5 years 2 months ago

It also puts bums on seats, as many people get put in Saab hire cars that would never have normally thought of the brand. In this context it appears to be a valid marketing ploy for a brand trying to raise awareness. These cars at Bruntingthorpe are then offered through the dealer network and are extremely good value.

GrumpyGriffin
Member
5 years 2 months ago

No the problem occurs when they find there way into the dealer network and then these dealers put huge pressure on their sales force to bin largely unwanted metal for next to no profit.

Cerulean
Member
5 years 2 months ago

They don’t just find there way into the network, it is up to each dealer whether they take them into stock. If a dealer then decides to pressure there sales people and push them out with no margin that is there prerogative. Luckily a lot of the network do not operate like this, however as business conditions get tougher with customer confidence probably at an all time low, there are going to be some silly deals out there for some time to come.

GrumpyGriffin
Member
5 years 2 months ago

It would seem there are quite a few UK based Saab sales people using this site now, I wonder how many more are Lurkers?

Khrisdk
Member
5 years 2 months ago

Question:

I don’t know anything about the UK market: Is this a common practice amongst all Brands or exclusive to Saab?
If it is a common practice it is your market that is like that

Lardy
Member
5 years 2 months ago
Different manufacturers use different tactics. Saab are not the only ones to offer “huge discounts” on pre-registered cars. That said, I’m one of the 265 that bought & had their new Saab registered in June. I was looking at pre-registered cars initially, and there are some good deals to be had in the Midlands, but my local dealer was Β£1500 more expensive. However, a brand new car comes with 3 years free servicing to bridge some of the gap (which pre-reg don’t) so I was happy to go with new and keep my business local. I looked at Volvo, who… Read more »
Gaipa
Member
5 years 2 months ago

I would have thought uk dealers might like to sell some used saabs at the moment

Finsbury
Member
5 years 2 months ago
Spoke to guys at Saab City and main problem they have is not enough recognition of the 9-5 (for obvious reasons not a big ad campaign was waged here). 9-3 sales have been pretty good, the diesel is good for road tax and a lot of private buyers like the relative value against an A4 or a 3-series and don’t want to trade down to a Mondeo / Insignia / Avensis. As per other European markets, a non-diesel 9-4 is going to struggle badly against other Chelsea tractors. The big hope is that the 9-5SC really gains a real cachet… Read more »
zippy
Member
5 years 2 months ago

Considering what has been going on these last three months I thing Saab GB is doing a great job. πŸ™‚

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