Nostalgic Posters

We had an e-mail from Martin at Concept Saab which included a few very nice old adverts that we wanted to share with you all. Here are Martins words.

On a recent clearout of our Leamington Spa branch we came across two old framed Saab pictures. The pictures were pages taken from a journal named Motor Sport dated February 1961!

 

These have now been given to me by our Dealer Principal Simon Clay and will be very much treasured taking pride of place on a wall somewhere in my home.

I am sure your SU readers will find these very interesting to look at taking into account the age of them and the very lighthearted fun way of advertising in those days. And just look at those prices!! To those reading in the UK also note those original Saab GB addresses.

In these troubled times it is always good to be a bit nostalgic and not forget from where we came. Maybe any future marketing team can forget the arty farty approach and take something from the old style of advertising.

Best regards

Martin

Concept Saab

ANA
Member
5 years 1 month ago

Very cool.

spacy
Guest
5 years 1 month ago

.
I love the:

SOME OF SAAB’S SPECIAL FEATURES

EXTRAS INCLUDED IN PRICE

On the left of the 1st poster (adjust your browser Resolution to 172% to view)

CurtInFalcon
Member
5 years 1 month ago

Nice nostalgic look at what Saab used to be. Sad to see how far it has fallen right now. Hopefully, we’ll see Saab rise from the ashes and retain its former glory. I hope to see future Saab advertising touting its great products.

saabyurk
Member
5 years 1 month ago

Those who enjoy “the Astonishing Quadwheel” would also likely enjoy “I’m Sven The Swedish SAAB”, 1964. I provided scans to Saabhistory and Trollhattansaab but the images have disappeared. I have a pdf on my web site for those interested, vary amusing: I’m Sven The Swedish SAAB

spacy
Guest
5 years 1 month ago

.
Wasn’t it all so simple then……..!!

goofy
Member
5 years 1 month ago

Thank you so much for posting that!

MarkS
Member
5 years 1 month ago

hehehehe……thanks for that!
πŸ™‚

Martin T16s
Member
5 years 1 month ago

Hi i,m Martin @ Concept. It was such a pleasure being given these pictures that I just knew they would bring some enjoyment to readers at this rather depressing time. We must keep our spirits up, and believe me being a Saab salesperson that is very difficult right now, but one way or another Saab WILL survive, just hang on in there if you can.

mpprh
Member
5 years 1 month ago

Older Saab people will remember that Concept bought Lime Garages (Leamington Spa) from long time Saab dealer David Derbyshire.

Peter

Red J
Member
5 years 1 month ago

Old adverts are simply way past !!!

BTW, how much money is 725.11.3 ??

Thanks good you Brits are now metric, at least kind of!! πŸ˜‰

cakewalker
Member
5 years 1 month ago

It is strange seeing a number with two decimal places. ‘Old’ money was phased out a few years before I was born so I can happily say I’ve no idea what Β£725, 11 shillings and threepence would be if converted directly to new money either πŸ™‚ However, according to the National Archives (whose converter takes inflation into account), the equivalent in 2005 was Β£11,100. How many cars are there on the market today for Β£11,100 that are as advanced compared to the competition as that Saab 96 was?

Red J
Member
5 years 1 month ago

Thanks !!!

cakewalker
Member
5 years 1 month ago
It’s always puzzled me why old pence was denoted with ‘d’, not ‘p’. It always seemed so logical for pence to be denoted ‘p’, but apparently that’s reserved for new pence. Hence it seemed to be a happy coincidence that ‘p’ was still available when decimalisation happened. And now, thanks to a bit of SU-prompted research, I know the meaning of ‘d’ πŸ™‚ Apparently it’s Latin and refers to the old Roman ‘denarius’ coin, which is the value of 10 asses (another Roman denomination, not the animal). Were the Saab 96 available in Third-century Rome it would have cost 1,741,350… Read more »
spacy
Guest
5 years 1 month ago
sgns
Member
5 years 1 month ago

Mindboggling numbers πŸ™‚

spacy
Guest
5 years 1 month ago

.
Β£725.56p GBP

Mark
Member
5 years 1 month ago

With that price on the first poster (Β£885-2-6d), I wonder if you could haggle and get a half crown (2/6d) off?

Martin T16s
Member
5 years 1 month ago

Yes I remember David Derbyshire very well. I do not understand the phrase “way past” i,m sorry Red J. That amount is in our old currence of Pounds, Shillings and Pence to that figure is Β£725 and a tiny amount in odd coins!

Red J
Member
5 years 1 month ago

I once read a book about black American, where everything was very cool, or as they said way past cool, or in short form, and if I remember well was the title of the book, way past !!!

I must admit, that I normally don’t use such expressions =)

Mark
Member
5 years 1 month ago

11/3d probably wasn’t exactly a tiny amount in 1961.

Martin T16s
Member
5 years 1 month ago

Right, I understand now…I am glad they get your approval Red J. If anybody would like them emailed to them I would be happy to send them.

spacy
Guest
5 years 1 month ago
. Slightly off subject The poster takes my mind back to 1971, when I bought my 1st new car, which also happened to be my 1st non UK built car. Oh how inflation has eaten the world. It was: Peugeot 504 Automatic estate, and wait for it Β£1999 NEW, paid just Β£1799 after % off, (a very big estate, competition to the big Volvo estates of that time). Strangely had the same slant of the 4 cylinder configuration of the B series D202-235 Saab engines, but mounted back to front RWD. Revolutionary rear coil suspension (estate only) 2, yes 2… Read more »
ryanonsrc
Member
5 years 1 month ago

Is it me or does one of the pictures show the owner stuffing some guy in the trunk? πŸ™‚

Red J
Member
5 years 1 month ago

It’s just the husband πŸ˜‰

SAABoy
Member
5 years 1 month ago

8-day clock? That’s amazing. After Sunday comes Funday?

spacy
Guest
5 years 1 month ago

.
Assumably, it was a ‘wind up one’, you know a knob that you turned to tension a sring that drove the movement. NON electric….

hans h
Member
5 years 1 month ago

Exactly. And it still works in my 93 from 1958. πŸ™‚

spacy
Guest
5 years 1 month ago

.
Amazingly the price (Β£885-2-6d) above INCLUDED Purchase Tax of 41.25%

Some other prices from this period (UK) here;

http://rememberwhen.gazettelive.co.uk/2010/04/what-price-nostalgia.html

Frightening……

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