People are more interested in the Saab brand again!
April 28, 2014 in SaabsUnited Related
Its no secret that the interest in the Saab brand fell dramatically after the bankruptcy in december 2011. And it could be seen clearly in the statistics here on SU and on other bloggs that I’ve talked to. The general loss in visitors was about 25% in average between the period of Q4 2011 and Q1 2012.
Most held on during Q2 of 2012 but when it was announced that Saab was to go electric another major drop in visitors was experienced during Q3 2012. This was due to the fact that many would not consider an electric car and in such lost complete interest for the brand. That drop was roughly 30-40%.
After that, the amount of visitors to SU at least has been pretty steady, we had some major momentary increases due to large news but the average still wasn’t affected much by that during the whole of 2013, however in the past 3 months we’ve seen a significant increase once again, I think its largely due to the fact that NEVS is actually producing and now delivering cars to customers that make people come back or visit this site for the first time.
Q1 2014 has shown roughly a 10% steady increase month after month in the amount of visitors coming to SU. Its not a major increase nor is it any form of logarithmic increase, but we’re seeing a steady continuous comeback which is really nice! =)