Some Saab 9-5 advertising fun

The 9-5 is coming and from the benchmarks mentioned in the Swedish media test drives a few months ago, it sounds like the Audi A6 was squarely in Saab’s sights.
Of course, it would be a rare thing for Saab to be so confronting in their advertising, which is why one our design mates, Niklas P, has done the job for them.
Disclaimer – the are NOT genuine Saab ads, nor should they be considered as such. But they do look good for photochopped pieces.
Click to enlarge:
Thanks Niklas!!

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