Saab US sales data – November 2010

Sales numbers for the United States were circulated while I was sleeping and as forewarned (before I started sleeping), a mountainous workload remains for the people at Saab Cars North America.

There were 1,127 vehicles delivered in September 2010 in the US.

There were 741 vehicles delivered in October 2010 in the US.

November 2010 saw 397 vehicles delivered in the United States. I mentioned the numbers from September and October just in case SCNA were tempted to rest on the fact that 397 vehicles actually represents a rise on the 371 vehicles sold in the same month last year.

While it’s a year-on-year rise, the fall over the last few months is clearly evident. One now has to wonder how many service loaners were ‘delivered’ into dealer carparks a few months ago.

——

Something needs to happen in the US.

I don’t know exactly which part of the operation/strategy is playing the part of the boat anchor right now, but whatever it is, they need to blow it up and get some real-world awareness out there.

Saab have genuinely good offerings for sale at the moment but they’re just not getting the interest they need. I’ve heard from one dealer who’s not getting bites on 2010 Saab 9-5s despite having almost five-figure incentives on the vehicle.

A 2010 Saab 9-5 V6 Aero for around $40K does not represent a value problem. This is one cracker of a vehicle. There is a visibility and perception problem out there and there’s a massive challenge ahead to change it.

We’re getting to a point where “in progress” and “we’re aware” just aren’t cutting it anymore. Hugh W reported in comments today that Manhattan is now without a centrally close Saab dealer because Parkfield Saab just closed its doors. How long can stuff like this keep happening?

Sweden need to make sure they offer good vehicle configurations (no green-screen radios) and the US guys need to price and market them effectively.

What was one of Bob Sinclair’s rules? Make people believe they’re getting a car that’s worth more than what they paid? Equip it, price it and market it.

Sorry. Had to vent. I’ve met too many great dealers in the US who are still hurting.

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Paddan
Guest
Paddan

’09 9-3 SC XWD – purchased July 2009 from Reinertsen Motors, Denville NJ.

Henrik
Guest
Henrik

´09 9-5 Vector S SC 2,3t BP – leased November 2008 Scensa Bil Gothenburg

Henrik
Guest
Henrik

That said, you certainly don´t need a new, or newer Saab to be an enthusiast, probably it´s almost the other way around. I´m priviliged to have my company paying the car, otherwise I would probably be buying lightly used Saabs.

Dippen
Guest
Dippen

09 9-3 Linear Sedan 2,0t Biopower – Bought Sept 2009 ANA Trollhattan

btw,for those of you who use facebook please use picbadges-application and ad a saab-logo to your photo:)

Rune
Guest
Rune

This one: http://www.picbadges.com/saab/9330/?ref=wdgt1
?

Annoying as it shrinks your profile picture so it can put their own site name underneath.

Does anyone have the Saab badge as an .eps or similar? (or a .png with translucency) Good idea tho.

Me
Guest
Me

Rune,
maybe this is useful for you.
BTW, in the meantime the snow has reached my place, people do continuously flash me because I don’t drive at 40 kph and overtake people driving that slooooooooow.
On Thursday I had an “encounter of the third kind”. A Tiguan ( the small FWD CUV from VW) with low profile wide summer tyres on snow, it didn’t look good.

Rune
Guest
Rune

Thank you, Me! I am much obliged!

BTW: Why haven’t you added me to facebook or linkedin?

Me
Guest
Me

Me is just an anonymous voice from somewhere. No need for facebook, liked-in Xing or whatever.
(If this is what you asked.)

Me
Guest
Me

’10 Saab 9-5 SC Vector Griffin 2.3t + Hirsch a.k.a Dame Redna.
Ordered in Dec’ 2009, delivered on the 1st of march 2010

63mk
Guest
63mk

’09 Saab 9-3 1.8 t Convertible Arctic White/Tan Top, delivered July 09.

Thylmuc
Guest
Thylmuc

Seems there will be no V8 for the next gen Audi A6. Sign of the times….

As the 9-5 offers more backspace, why not -inter alia-position it against the Audi A8? In comparison, it would be a bargain 😉

Andrzej
Guest
Andrzej

Victor Muller is a problem … he says a lot but … he does not understand simple thing … why I should spend 2 times more for a product which is a little bigger and a little better then Insignia … sory guys … I don’t won’t to buy Insignia withe SAAB logo … if they want be successfull they should make immidetly change all interior and some elements of exterior (I DON’T WANT INSOIGNIA BUTTONS, WHEELS, ETC) , in addition … in Poland they don’t offer Polish navigation !!!!! :))))))) they treat me as a member of the secondary… Read more »

Talladegan
Guest
Talladegan

Andrzez

Perhaps you have misunderstood what a bargain the Insignia is. If you buy one you’ll find you get lots of Saab 9-5 parts included in it for no extra cost.

I’d recommend you get one as soon as possible!

Rune
Guest
Rune

Andrzej, of course you should not spend twice as much for “a little better”. Why you should not buy a BMW 5 or a Mercedes E? Because they are hopelessly lost on snow and ice. Those cars are simply not suitable for a winter in Northern Europe (including Poland). Suggestion: Wait for a really snowy day. Test a Beamer, the 9-5 and that Insignia. Find yourself a highway that has not been properly plowed. Here in Sweden you will frequently experience that the overtaking lane is not free of snow, so everyone (especially the BMW 5-series!) are stuck in the… Read more »

Andrzej
Guest
Andrzej

Eeeeh … SAAB 9000 it was realy great car … few months Iago I saw it on the road and … it looks much better then mine MY2008 :(((( why they don’t want to act this way … anyway you are right taking into account snowing roads, but I’m dissapointed with new 9-5 … 1/ as for me it looks worse inside then previous models … especialy steering wheel, butons which closed doors, butons on the driving panel, leather, it looks cheap and poor, … if you don’t buy naviganion radio panel looks terrible (with screen looks much better) 2/exterior… Read more »

Bravada
Guest

Andrzeju, I urge you to take a second, more thorough look at the 9-5. The mirrors are absolutely anything but Insignia’s, they are much larger and some of the best mirrors around, as usual for Saab. The Insignia continues the Vectra tradition of having slant, small mirrors with very limited vision. The visibility is one of the most striking differences between the Insignia and the 9-5, you can’t see anything from the driver’s seat of the Insignia, while the 9-5, despite its size and the chunky rear pillars, gives you stellar all-around vision. Where did you get the Insignia wheels… Read more »

Joel Lingenfelter
Guest

Greetings from the US. The marketing here is abysmal regarding Saab. I do not own one (nor have I ever owned a Saab), I am not among the regular visitors to this site, I am a potential purchaser of a Saab. I’m internet savvy and found saabsunited during the whole “will saab survive” period of this company’s history. Saab has an iPhone app. Good for them. I have it on my phone. Guess what it doesn’t have? Any way to find the closest dealer or contact one or have them contact you. How, exactly, are you going to sell cars… Read more »

RS
Guest
RS

Joel, maybe you should have checked out the place for yourself? The internet “reviews” don’t always tell the whole story. The Dealer in Salt Lake City seems at least to have one of the better looking Saab sites out there and some beautiful 9-5s.
Have you checked the ‘praised’ SaabUSA dealer locator yet if you live elsewhere?

Joel Lingenfelter
Guest

Yes, at some point I should have gone by, but it was 30 miles away and didn’t sound like I was going to find a good experience. As for where I live, it’s about 60 miles to the closest dealer. That’s another key to this puzzle. The collapse of the dealer network makes it difficult to buy a car, and servicing a vehicle at a dealer 60 miles away is simply unrealistic…

Joel

RS
Guest
RS

Sorry Joel, I thought you where visiting downtown Salt Lake City and yes 60 miles is way too far. About service. Has anyone at SCNA ever though about getting in touch with the Bosch Cars Service chain for example? That could be one solution how to get a descent service network. To my understanding you can service a Saab at their place (in Europe) and there it has no affect on warranty. Oil change is what they basically do anyway these days as ”service”. Error codes can also be ready reliably just about everywhere where they’ve heard about a strange… Read more »

RS
Guest
RS

Where did that y come from? OpenOffice is trying to take over… again 😉 Sorry.

D.Decker
Guest
D.Decker

Read about miscommunicating the Saab brand in the U.S. and that they’re still out there. But people, don’t you think that anyone who has just the slightest interest in Saab would have heard about the takeover and the new Saab 9-5?

Btw, how are the 9-5 sales over the month of November 2010 globally? Is Saab still on target?

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