Ok, this title is a little misleading because I have no real info to add at this time. People have asked me many questions about how Saab will emerge out of bankruptcy and all I can say is that I believe that Saab will find a new parent and start producing cars again. This of coarse will take time, but it got me to thinking. I have heard of different ideas about refurbishing used Saabs and companies that will continue to specialize in Saab repairs for a loyal Saab community. I have even heard of start up companies that would bring older Saab’s back to new car condition.
It all got me to thinking of a story I had heard sometime ago about a famed car company that has now started an after life to rebuild their popular 1981 and 82 models as well as restore customer cars. So I went to their website today and I see that they are starting to produce new cars (sort of because they are built with existing VIN plates and considered re-manufactured original cars). They are also bringing them up to date with new technology. If you are of my age group, you will have by now guessed that the company is none other then DMC or Delorean of “Back To The Future” fame.
There are believed to be around 6500 DeLorean’s out there today. When skimming through their website and looking at their business model, it is striking to see some of the similarities to Saab and ideas that I have heard kicked around about different individual adventures with a Saab service model.
Both companies have a fan base and a special place in automotive history. Oddly enough, when Saab ran into money problems sales were looking up and people were waiting for sold orders to be built and when DMC crumbled, they had an extensive waiting list of customers, some willing to pay $10,000 over the list price. I’m drawn to this because of my love for cars and to point out that if you love Saab like I do, then there will always be a reason to buy a Saab. More so there is a very large reason for Saab to be saved through bankruptcy. In 1995 when Texas entrepreneur Stephen Wynne acquired what was left of DeLorean Motor Company that went bankrupt in 1982, he acquired little more than a name and parts with no factory or staff. Saab has much more to offer a perspective buyer and a future that had already started to be visualized. Don’t get me wrong, I love that 1981 style of the DeLoreans and who wouldn’t want a flux capacitor to travel through time? What I really want though is to see Saab come out the other side of bankruptcy with a great owner with the means to succeed and to bring Saab back to glory.
Remember, We Are Many, We are Saab. To any prospective buyer of this great company, you get more than Saab out of this deal. You also get a customer and fan base that will come to life when you show us your commitment as we have shown you ours.