Ny Teknik feature an interview with Kent Hagglund, the third administrator appointed to deal with the name rights and trademark issues related to Saab:
The right to use the name Saab and its symbols is governed by a tripartite agreement between the airline company Saab, truck manufacturer Scania and car company Saab Automobile.
– This is a very complex situation with many agreements that regulate trade issue. I represent in this matter Saab Automobile, said Kent Hagglund to new technologies.
Kent Hagglund cooperate with the other two in bankruptcy but has an independent mandate to deal with name rights in bankruptcy estate assets to be divested.
– Our opinion is that the whole of the estate is worth more than the parts. My starting point is that the brand will be transferred to a new owner of Saab Automobile. But as I said, this should be resolved “within the family,” says Kent Hagglund to Ny Teknik.
Funny enough that they ask him if GM has any rights to the name which he of course denied. But listening to him it sounds like it would not be a big problem for a new buyer to get the rights to the name. In an interview that is featured on sverigesradio.se he is asked if it would be easier for a buyer to get the name rights if production will resume in Trollhättan:
– Yes, I think there is a clear advantage, summarizes Hagglund.
Besides the name rights the encouraging thing is that it sounds like all administrators work towards a solution where Saab is sold as a whole. Their biggest problem still is time and money. Unfortunately they have to sell certain assets that are not crucial for Saab’s core business to obtain funding. They need this funding to continue their work that in the end should lead to the sale of Saab to the party offering the best opportunities.
Unfortunately the museum is one of the things that are not vital for Saab in terms of core business. So this has been the first thing the chose to sell. It is tough and I hate to see that but it looks like we have to deal with that fact if we want Saab to have a chance for survival. While we learned this morning that the City of Trollhättan did not place the highest bid there is still hope that the collection will be solld as a whole to someone who keeps it available to the public, maybe even Saab AB.
To me it is a shame that the Swedish state did not join in to preserve the museum. It is definetely a part if Sweden’s industrial heritage documenting where passionate engineering can lead.
I still think things may have run smoother in the bankrupcy process. Here in Germany a large manufacturer of printing machines (manroland) filed for bankrupcy at the end of November last year and has last week been sold to two investors. This sounds like a reasonable timeframe. In my view not all things are best but the administrators are still focussed on the goal to get Saab into the hands of a new owner. I just hope they are now finally ready to get into talks with the interested parties.