Today is the first anniversary of Tim taking over Saabsunited. It has been a pretty turbulent year to say the least. Whilst Tim was setting up the new team the production “hiccups” in Trollhättan started so the new SU team had to deal with difficult news right away. As we know this did not resolve so the struggle to filter the right information from all those rumors continues until today.
For us the highlight of the past year was certainly the SaabsUnited Octoberfest where we set up an enjoyable event that was held at several places around the world. A very positive event at a time when it really looked like a solution for Saab was just a matter of days. The ultimate low was of course Saab’s declaration of bankruptcy. In between those extremes there were many, many great things I can think of. Despite it’s sometimes exhausting to conquer reliable information it is mostly enjoyable to do that for such a great readership. Having between 150.000 and 200.000 unique visitors and more than one million page views each month is a great reward for us.
At the same time we have of course been criticized for some things we did and the way we reported. Especially when it comes to opinion stuff this is quite natural and we can deal with that as long as it is expressed in a civilized way. Discussion is one of the things this site is meant for. But one thing we can’t deliver: we are not Swade. He had and has his own unique way of writing and judging things. But would you expect a restaurant to stay exactly the same if it changes owner? Probably not. Same here, we had to find our own way to handle things. And looking at it today I feel we are on the right track.
The site itself has also grown for example through the forum, messaging system and additional content like the photo archive. This is not the end, we already have plans to make the site even more interactive.
What’s left for me now is to say thank you to the SU team, our advertisers, the djup strupes and most of all to you, our readers. You make SaabsUnited such a vivid place for the community. Without you this would just be a bunch of bits and bytes. Thank you.