Saab Australia product placement opportunity

This weekend saw me ask you about product placements and how they influence your purchase decisions.
This weekend also saw the start of the Holden-vs-Ford V8 Supercar series here in Australia. This is the most followed form of motorsport in the country, attracting large crowds and a good TV audience as well.
So why should consider a product placement in a two-brand V8 racing series?
Because this year, for the first time, they’re running all the race cars on E85. This would be a perfect fit for Saab BioPower, which is sold in both the 9-3 and 9-5 here in Australia. The V8 Supercar people are promoting their use of E85 quite a bit if the weekend’s TV coverage is anything to go by.
How could they get involved?
The safety car for the series this year is a Nissan GT-R, which has neither a V8 or any E85 capability. Every yellow flag there’s a GT-R out there leading the pack and getting plenty of camera time for Nissan.
All things going well, maybe this is something Saab Australia could consider for the 2010 season, when we have a new 2010 Saab 9-5 BioPower to show off?
How about a new Saab 9-5 that’s given this treatment? Now that’d look alright leading them around, eh?
I should also mention that our own Markac is part of the TV crew that covered the Clipsal 500 this weekend – a job well done!!

Young racer made her start with Saab

This is Kamilla Stara, apparently the only youngest female Czech racer going around in official racing circles some time ago. I think that might be Max Mosely standing next to her in this photo. Good to see him getting out in public without the need for a good spanking.
And here’s Kamila in earlier times. Right now in 2009 she’s still quite a young woman, but this photo was taken when she was around 15 years old, back in 2001. She’s showing off one of her many early trophies.
And this is why she’s earned an entry here at Saabs United…..
Kamila now races small open-wheelers, but her early days were spent as a young hill-climber in a Saab 96. Apparently this photo was taken in her first year in the FIA Historic Hill Climing series, when she finished second in class. The next year she went on and won the class.
She might not be racing Saabs anymore, but hopefully she’s still got a soft spot for them.
Thanks Papluh!

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