After Life Update – New Salem Becomes Albany Saab Shop/Albany Speed Shop

As a sales manager at a Saab dealer in Canada, I have had the pleasure to meet through email some very great examples of dealers and managers in the US that seem to get what Saab is and needs to be. One such man is Darryl Carl and his story is anything but easy. We are working with Darryl from Albany Saab Shop who was formerly a 50 year Saab dealer at New Salem Saab to bring a story of determination and hard work to re create ones self. Many readers of SaabsUnited will remember Darryl Carl as a dealer that tried everything within his power to make things work in his part of the US. We celebrated with him when he his dealership hit the 50 year mark being one of the oldest dealers in America.

Shortly after reaching this milestone though, it was announced that New Salem Saab would be closing their doors forever. We all felt the pain of an owner who felt responsible for his staff and customers alike. New Salem had weathered the storm of the initial GM shut down of Saab and the start up of being an independent company with the ownership of Spyker as well as an economic down turn that plague the US and car dealers alike. I remember seeing post’s on SaabsUnited from Darryl talking about his new car pricing strategy of just over cost and service specials, it seemed like he and his dealership were willing to do whatever they could to get new customers and maintain their service customers. Through all of their struggles, Darryl for the most part stayed positive and never resorted to talking trash about a brand that was dear to his heart.

 

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New Salem Saab Closing

As Darryl Carl has hinted here before, sadly after a half century of being the go-to Saab dealer in the capital region of New York, New Salem Saab will be no more come August 12, 2011.These past few years have been incredibly difficult for Saab dealers, especially the stand alones. One can only hope that the next few months give potential Saab buyers a reason to have confidence in the brand’s future, or this will be the first of many first class dealers who need to shut their doors not for lack of excellent staff or facilities, but because of market conditions.

I just want to say on behalf of the whole SaabsUnited community how sad I am that New Salem is closing. The nearest Saab dealers to Albany are 50 miles away, so I feel for every owner in the city and hope that someone else can open soon in the Capital region. It’s a great city, it’s where I was born, and it’s dead center in Saab country of the Northeast US. If there’s anywhere that should have a Saab dealer, it’s Albany, NY.

You can read Darryl’s thoughts on the closing in his letter after the break.

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New Salem Saab hosting Independence event this weekend

Re-Posted – event on this weekend

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Our good mates at New Salem Saab are hosting an event to commemorate Saab’s sale to Spyker Cars.

It’s on this weekend. Here’s the Facebook page, and here are the details from it….

You are invited to come celebrate the one year anniversary of the Saab rebirth as an independent automaker! This anniversary is our way to celebrate our rebirth and to show that Saab has weathered the global economic slowdown and not only continues to sell great cars, but is in the midst of a product offensive with great new vehicles and ideas!

So we invite you to come out to New Salem Saab and celebrate with us! The party will start at 9am with refreshments and Scandinavian fun for all! Test drive our new 9-5 while your here! Bring your family and friends, Everyone is welcome! 🙂

Time: Saturday, February 26 · 9:00am – 3:00pm

Location: New Salem Saab, 2017 Central Avenue, Albany NY

And whilst we’re talking New Salem Saab, check out the photos on their FB page of a customer’s car that was recently hit and spun. All occupants OK. Car did it’s job.

This car saved my husband’s life twice. I’m so grateful for Saab safety systems!

You can’t design a 100% crash-proof car. All you can do is develop the absolute safest car you can. That’s what Saab do and they’re second to none.

I’m glad you’re OK, sir.

People, if you’re in the area, make sure you drop in at NSS on the weekend and say G’day to Darryl and the team there. I know they’d love to see you and appreicate your support.

Thursday Snippets

I have a couple of massive work days coming up, so things might slow down a little.

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Thanks to all who wrote to me with regards to accommodation in Geneva.

We have double good news to report – it looks like both RedJ and I will be going to the show (there was some doubt about being able to get RedJ a pass, but we’ve had some positive news there) and it looks like we’ve both got accommodation sorted as well.

Again, many thanks to the many people who wrote, offering advice and assistance.

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How tough is it selling cars in the northern winter?

Saabs might have great winter driving characteristics and be quite appealing in that regard, but people have got to actually get to the dealership to look them over.

This is New Salem Saab this morning.

They keep plowing and the snow keeps falling. As Darryl said to me just now via email – fun for the boys (his twin sons), not so much fun for business.

I hope these poor conditions can lift soon.

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GMInside News report that the Cadillac SRX is getting a 3.6 non-turbo to replace the 2.8T. In fact, the 3.6 might replace the 3.0V6 engine as well and be the only lump available.

Saab will be sticking with the 3.0V6 and 2.8T lineup.

Thanks Charles!

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Our mates at ANA Specialbilar are working on a new police car for the Swedish authorities, based on the new Saab 9-5.

Great news!

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From Autoblog….where they’re playing with backwards cars.

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Saab always have a great looking stand at any motor show, and now their models will be blinging it up a little more with some Saab themed jewellery:

Saab builds on its brand – with jewelry. Specially-made necklaces and earrings to adorn the staff at the upcoming motor shows.

With the help of designer Helen Berggren, Saab has developed a series of jewelry that will reflect the Trollhättan-producer’s identity.

– Together with Helen, we chose to do a combination jewelry with a Snowstar and cow elk in discrete plexiglass colors, “says Nina Bergheim, project manager at Saab Exhibitions & Events responsible for Saab’s profile on the international auto shows.

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And finally, this 9-5 Taxi in Stockholm already has 30,000kms on the clock. Pontus L had a word with the driver:

The car was put in traffic in November and until yesterday the driver has made a little bit over 30,000km!! The car have made all these taxi kilometers without any problems or failures what so ever. The driver is very happy with his car and planning to change to the new 95 SC when it is available later this year.

End of year sale update – New Salem Saab

New Salem Saab are hosting an end of year sale with some ridiculously low prices on 2010 model Saabs. Click here to see the full list of incredibly low prices (and remember that if you’re a paid-up member of the Saab Club North America (and own a Saab) then you could get any of those cars for $1,500 less than those marked down prices!)

The first few days have been tough. It’s a difficult time of year as it is, being between Christmas and New Year.

If you read Darryl’s latest comments on site, then you’ll know he’s had plenty of calls, but foot traffic into the showroom was hampered by some very poor weather.

One of the participating dealers in the campaign, JMK Saab had some huge snow drifts on their lot, up to 7 feet at some stages….

It’s tough going, alright, but they’re going keep on going. In fact, Darryl and one of his colleagues will be opening the showroom on New Years Day to make sure that people have the maximum possible opportunity to call in.

Here’s the stock list again. If you’re in the market for a new Saab then you won’t get a better opportunity than this to pick up a 2010 model at a seriously discounted price. The range and variation in models is huge, so there’s something there for everyone.

Check it out, and say Hi to Darryl for me.

New Salem Saab – December sale stock list

This week is the big week for the end-of-year sale at New Salem Saab in Albany NY.

The stock list is below. If you’re in the market and want to pick up a new, 2010 model Saab, then here’s your opportunity.

Not all vehicles are held at New Salem Saab. They have arranged access to dealer stock from other dealerships in the vicinity as well and vehicles are held at those dealerships (see stock codes, below).

ANY CURRENT Saab Owner will recieve an additional $1000 off these listed prices for Customer Loyalty.

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Saab 9-3 Aero Convertibles

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

S10-87 / 2010 / 9-3 Aero Convertible / YS3FC7CY3A1615531 / Laser Red / Parchment w/Black Inserts / Automatic / Sunroof,Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $34,854.80

S10-123 / 2010 / 9-3 Aero Convertible / YS3FC7CYXA1620404 / Arctic White / Parchment w/Black Inserts / Automatic / Sunroof,Heated Front Seats, Headlamp Washers, Garage Door Opener, Navigation Radio / 100 / $34,931.68

S10-84 / 2010 / 9-3 Aero Convertible / YS3FC7MY0A1614822 / Jet Black / Black w/Parchment Inserts / Manual / Sunroof,Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $35,336.05

30045 / 2010 / 9-3 Aero Convertible / YS3FC7CY1A1619061 / Glacier Silver / Parchment w/Black Inserts / Automatic / Memory Driver Seat, Power Folding Auto Dim Osrv Mirror, Rear Park Assist, Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $35,799.55

S10-122 / 2010 / 9-3 Aero Convertible / YS3FC7CY5A1620455 / Glacier Silver / Parchment w/Black Inserts / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener, Navigation Radio / 100 / $37,212.93

S10-90 / 2010 / 9-3 Aero Convertible / YS3FC7CY2A1616167 / Jet Black / Parchment w/Black Inserts / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener, Navigation Radio / 100 / $37,212.93

S10-08 / 2010 / 9-3 Aero Convertible / YS3FG7CY4A6001191 / Jet Black / Parchment w/Black Inserts / Automatic / Memory Driver Seat, Power Folding Auto Dim Osrv Mirror, Rear Park Assist, Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener, Navigation Radio / 100 / $37,908.55

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Saab 9-3 Convertibles

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

S10-83 / 2010 / 9-3 Convertible / YS3FA7MY9A1615067 / Snow Silver / Black / Manual / No Options / 100 / $31,176.75

RM4 / 2010 / 9-3 Convertible / YS3FA7CY8A1614185 / Arctic White / Parchment / Automatic / Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $31,940.35

S10-79 / 2010 / 9-3 Convertible / YS3FB76Y1A6000719 / Snow Silver / Parchment / Manual / Leather Steering Wheel, Xenon Headlights, Heated Front Seats, Headlamps Washers, Garage Door Opener / 100 / $33,136.75

S10-121 / 2010 / 9-3 Convertible / YS3FA7MY9A1620432 / Snow Silver / Black / Manual / Heated Front Seats, Headlamp Washers, Garage Door Opener, Premuim Sound System / 100 / $33,486.75

S10-95 / 2010 / 9-3 Convertible / YS3FA7CY9A1616706 / Arctic White / Black / Automatic / No Options / 100 / $33,491.13

S10-120 / 2010 / 9-3 Convertible / YS3FA7CY7A1614968 / Arctic White / Parchment / Automatic / Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $33,536.20

S10-02 / 2010 / 9-3 Convertible / YS3FE7CY3A6001074 / Black / Black / Automatic / Leather Steering Wheel, Xenon Headlights, Heated Front Seats, Headlamps Washers, Garage Door Opener / 100 / $33,836.75

30044 / 2010 / 9-3 Convertible / YS3FA7CY8A1618463 / Arctic White / Parchment / Automatic / Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $33,966.85

S10-116 / 2010 / 9-3 Convertible / YS3FA7CY3A1617995 / Carbon Gray / Parchment / Automatic / No Options / 100 / $33,972.38

S10-93 / 2010 / 9-3 Convertible / YS3FA7CY1A1616876 / Nocturne Blue / Black / Automatic / No Options / 100 / $33,972.38

S10-94 / 2010 / 9-3 Convertible / YS3FA7CY2A1616739 / Snow Silver / Parchment / Automatic / No Options / 100 / $33,972.38

5151 / 2010 / 9-3 Convertible / YS3FE7CY5A6001271 / Snow Silver / Black / Automatic / Heated Front Seats, Headlamp Washers, Garage Door Opener / 19 / 34,097.35

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Saab 9-3 Sport Sedan and Combi

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

30043 / 2010 / 9-3 Sport Sedan / YS3FA4MY8A1611980 / Black / Black / Manual / No Options / 100 / $21,515.50

S10-81 / 2010 / 9-3 Sport Sedan / YS3FA4CY9A1615618 / Laser Red / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $22,786.88

30031 / 2010 / 9-3 Sport Sedan / YS3FA4CY2A1616433 / Carbon Gray / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $23,104.15

S10-37 / 2010 / 9-3 Sport Sedan / YS3FA4MY7A1610125 / Arctic White / Parchment / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $24,061.88

30024 / 2010 / 9-3 Sport Sedan / YS3FA4CY4A1614134 / Laser Red / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $24,425.65 – SOLD!

S10-89 / 2010 / 9-3 Sport Sedan / YS3FA4CY2A1616299 / Arctic White / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $24,425.65

S10-28 / 2010 / 9-3 Sport Sedan / YS3FA4MY5A1609801 / Nocturne Blue / Parchment / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $24,543.13

30035 2010 9-3 Sport Sedan YS3FA4CY7A1617707 Titan Gray Black Automatic Sunroof,Heated Front Seats, Headlamp Washers, Garage Door Opener 100 $24,904.15 – SOLD!

S10-77 / 2010 / 9-3 Sport Sedan / YS3FA4BY6A1614850 / Black / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $24,980.26

RM5 / 2010 / 9-3 Sport Sedan / YS3FA4CY4A1617843 / Arctic White / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / 25,044.90

30008 / 2010 / 9-3 Sport Sedan / YS3FA4MY4A1608008 / Nocturne Blue / Parchment / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,334.80 – SOLD!

S10-17 / 2010 / 9-3 Sport Sedan / YS3FA4MY4A1607330 / Titan Gray / Black / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,501.25

S10-66 / 2010 / 9-3 Sport Sedan / YS3FA4MY8A1614068 / Nocturne Blue / Parchment / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,501.25

S10-72 / 2010 / 9-3 Sport Sedan / YS3FA4MY5A1613931 / Fusion Blue / Parchment / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,501.25

S10-80 / 2010 / 9-3 Sport Sedan / YS3FA4MY9A1614080 / Fusion Blue / Black / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,501.25

5164 / 2010 / 9-3 Sport Sedan / YS3FA4CY8A1615481 / Carbon Gray / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 44 / $25,556.65

S10-45 / 2010 / 9-3 Sport Sedan / YS3FA4CY5A1611047 / Fusion Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $25,724.37

S10-54 / 2010 / 9-3 Sport Sedan / YS3FA4CYXA1610282 / Laser Red / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,201.25

S10-56 / 2010 / 9-3 Sport Sedan / YS3FA4CY1A1613085 / Arctic White / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,201.25

S10-32 / 2010 / 9-3 Sport Sedan / YS3FA4CYXA1610265 / Fusion Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,682.50

S10-34 / 2010 / 9-3 Sport Sedan / YS3FA4CY2A1610325 / Nocturne Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,682.50

S10-46 / 2010 / 9-3 Sport Sedan / YS3FA4CY2A1610860 / Titan Gray / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,682.50

S10-64 / 2010 / 9-3 Sport Sedan / YS3FA4CY9A1613528 / Fusion Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,682.50

S10-65 / 2010 / 9-3 Sport Sedan / YS3FA4CY9A1613819 / Nocturne Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $26,682.50

30042 / 2010 / 9-3 Sport Sedan / YS3FA4BY2A1612741 / Titan Gray / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $28,637.58

S10-75 / 2010 / 9-3 Sport Sedan / YS3FA4BY0A1615153 / Fusion Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $28,821.51

S10-86 / 2010 / 9-3 Sport Sedan / YS3FA4BY9A1615460 / Nocturne Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $28,821.51

S10-74 / 2010 / 9-3 Sport Sedan / YS3FA4NY2A1614467 / Fusion Blue / Black / Manual / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $28,821.51

A11 / 2010 / 9-3 SportCombi / YS3FA5CY3A1618469 / Snow Silver / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 250 / $26,063.25

A15 / 2010 / 9-3 SportCombi / YS3FA5CY6A1619910 / Snow Silver / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 3 / $26,063.25

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Saab 9-3x (SportCombi)

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

S10-20 / 2010 / 9-3X SportCombi / YS3FD5BY6A1607412 / Snow Silver / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $31,659.76

S10-21 / 2010 / 9-3X SportCombi / YS3FD5BY2A1607231 / Glacier Silver / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $31,659.76

S10-23 / 2010 / 9-3X SportCombi / YS3FD5BY1A1607298 / Nocturne Blue / Parchment / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $31,659.76

30027 / 2010 / 9-3X SportCombi / YS3FD5NY2A16109105 / Jet Black / Black / Manual / Xenon Cornering Headlamps, 8-Way Power Passenger Seat, Rear Park Assist, Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 100 / $34,276.01 – SOLD!

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Saab 9-5

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

RM2 / 2010 / 9-5 Aero Sedan / YS3GR4BJ8A4001305 / Arctic White / Pewter / Automatic / No Options / 300 / $39,466.33

5173 / 2010 / 9-5 Aero Sedan / YS3GR4BJ4A4002998 / Carbon Gray / Pewter / Automatic / No Options / 25 / $39,726.98

RM3 2010 / 9-5 Aero Sedan / YS3GR4BJ4A4001446 / Fjord Blue / Neutral / Automatic 19″ Alloy Wheels with summer Tires, Spare Tire Tool Kit / 170 / $40,326.33

A7 / 2010 / 9-5 Aero Sedan / YS3GR4BJ0A4002268 / Carbon Gray / Black / Automatic / No Options / 1500 / $41,252.28

5168 / 2010 / 9-5 Aero Sedan / YS3GR4BJ2A4002272 / Jet Black / Neutral / Automatic / U-Rail Rear Cargo System, Ventilated Front Seats, Spare Tire Tool Kit / 126 / $41,632.28

S10-97 / 2010 / 9-5 Aero Sedan / YS3GR4BJ1A4001825 / Granite Gray / Black / Automatic / Dual Rear Seat DVD Screens, Tri-Zone Auto Climate Control System, Head Up- Display, Lane Departure Warning System, Navigation Radio / 100 / $45,516.68

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Loaner Vehicles (various models)

Where it says “Call dealer for pricing” below, it’s because that vehicle may be able to attract rebates that New Salem Saab can’t apply to it. In that case, you can identify which dealer to call based on the stock numbers, which use the following codes:

RM = Reinertsen Motors
300 = Guilford Saab
51 = Sports Car Centre
A = New Salem Saab
S10 = JMK Saab

Stock # / Year / Model / Vin / Ext. Color / Int. Color / Transmission / PACKAGE / Est. Miles / Price

30034 / 2010 / 9-3 Sport Sedan / YS3FA4BY8A1617362 / Carbon Gray / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

S10-105 / 2010 / 9-3 Sport Sedan / YS3FA4BY3A1612957 / Snow Silver / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

30029 2010 9-3 Sport Sedan YS3FA4CY9A1615361 Nocturne Blue Parchment Automatic Sunroof,Heated Front Seats, Headlamp Washers, Garage Door Opener 2500 Call Dealer for Pricing – SOLD!

S10-107 / 2010 / 9-3 Sport Sedan / YS3FA4BY5A1613205 / Snow Silver / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

S10-109 / 2010 / 9-3 Sport Sedan / YS3FA4BY8A1612999 / Snow Silver / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

S10-108 / 2010 / 9-3 Sport Sedan / YS3FA4BY6A1613200 / Carbon Gray / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

30011 / 2010 / 9-3X SportCombi / YS3FD5BY2A1607309 / Arctic White / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing – SOLD!

30032 / 2010 / 9-3X SportCombi / YS3FD5BY3A1616696 / Jet Black / Black / Automatic / Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing

30038 / 2010 / 9-3X SportCombi / YS3FD5BYXA1617747 / Arctic White / Black / Automatic / Xenon Cornering Headlamps, 8-Way Power Passenger Seat, Rear Park Assist, Sunroof, Heated Front Seats, Headlamp Washers, Garage Door Opener / 2500 / Call Dealer for Pricing – SOLD!

S10-96 / 2010 / 9-5 Aero Sedan / YS3GR4BJXA4002052 / Jet Black / Neutral / Automatic / No Options / 2500 / Call Dealer for Pricing

RM1 / 2010 / 9-5 Aero Sedan / YS3GR4BJ6A4000993 / Diamond Silver / Black / Automatic / Head-Up Display, Lane Departure Warning System, Spare Tire Tool Kit, 19″ Alloy Wheels with Summer Tires, Navigation Radio / 5,700 / Call Dealer for Pricing

TV spot – New Salem Saab’s December sale

I wrote a few days ago about the big end-of-year sale that will be on at New Salem Saab between Christmas and New Years.

Darryl’s got access to around 70 vehicles that will be extremely attractively priced and I’m hoping to bring the list of what’s on offer very soon.

Until then, however….. Darryl’s just sent over a link to the TV spot that’s been put together for the campaign – just another step in watching the whole thing unfold.

httpvh://www.youtube.com/watch?v=5UJXHYTeAXo

It’s one thing to watch a campaign being developed and executed, but don’t forget that you can participate as well. If you’ve been contemplating an upgrade and you’re in the vicinity, then this is a great opportunity.

Feel free to pass that video around, too. Sharing is caring!

Big US Saab sale event between Christmas and New Years

If you’re in the US and you’ve been contemplating getting a new Saab, you might get the opportunity you’ve been waiting for in the week between Christmas and New Years.

A handful of Saab dealers will be participating in this event, all of them making stock available for New Salem Saab in Albany, NY, a long term friend of SU.

I hope to bring you some more details in the next few days, but here’s a sample of what’s going to be available:

2010 9-3 Sports sedan, 4 cyl turbo, 6sp manual trans, no sunroof, black exterior and black leather interior. Sale priced for current Saab owners at $22,750.

There’ll be around 70 or more 2010 models available at these sort of knockdown prices and thanks to Darryl Carl at New Salem Saab we’ll be following the campaign to see how it goes.

The Truth or Dare ads have been prepared, including radio and TV versions, and they’ll be going strong, starting from today.

In essence, we’ve seen this campaign develop right from the get-go with those Truth or Dare ads and next week will be the big test. It’ll be great to watch the process.

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This isn’t just an observation exercise, though. It’s a sales event and there are incredibly good cars going at prices that represent amazing value.

As I said at the start, if you’ve been on the fringe of picking up a new Saab for a little while now, you won’t get a better opportunity to bag a big deal than this.

Under $23K for a brand new 9-3 is exceptional value by any measure.

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