Saab NG 9-5 Commercials

I love the new 9-5. Not sure I figured it out fully from the very start, but design grows on you. I still think it it has a modern look and the old commercials make me want to buy one. Sad thing you can’t anymore.

I wonder what a Saab commercial would look like 2021, ten years after last Saab was sold, if things would have turned out better?

Watch and enjoy!

Original Saab 9-5 commercial. The car looks stunning! You can recognize scenes from Gothenburg, like the “Göta”-tunnel. I love the song, it gives hope for a better future, which never really came in this case. I could not find out who is singing. Maybe it is Frida Öhrn who sings Release Me in the 9-3 commercial?
The all-new Saab 9-5 ”PLANE’ Advert UK
The all-new Saab 9-5 ‘MOOSE’ Advert UK
The all-new Saab 9-5 ‘ANT’ Advert UK. The ant was often used to promote Bio-ethanol.
All new Saab 9-5 UK TV Commercial
https://youtu.be/VeDLkBMPe_I
NG SAAB 9-5 Commercial.
Presenting the All New Saab 9-5 SportCombi – Finally something in full HD resolution!
Beautiful Swedish Car, SAAB 9 5. This one is a combination of the original commercial and a Romanian test, all put together like a music video. The test part shows a great deal of the NG 9-5 features, like the HUD.
https://youtu.be/j1E3CPqWw5E
Finally another remix composed of Saab 9-5 commercials and the sound from a Volvo XC70 commercial featuring Swedish footballer, Zlatan speaking to a version of the Swedish National Anthem.

What defines a Car Enthusiast?

After listening to the podcast to Studio Klassiker Saab-special I got all hooked. I have now almost listened to all of the episodes and they are equally interesting and fun to listen to.

I have never considered myself a car enthusiast, because I have always connected that concept with classic cars. I like Saabs; modern, practical cars which do not break down every now and then. But wait…… Didn’t I buy a car a couple of years ago which just turned 10 years old from a brand which is extinct? A model made in only 11’300 units during less than two years time. A model with scarce availability of parts as well as workshops with knowledge and tools. Who would buy such a car……? Well, an enthusiast, I guess.

In podcast #39 Studio Klassiker discuss how you can show that you are a car enthusiast during Swedish winter. Most enthusiasts keep their cars tucked away in winter storage to keep the cold and salt off the brittle metal of old and precious cars. But if you still want your car to be noticed at the gas station during winter, what would you drive?

A Saab in winter Storage
A Saab in Winter Storage

A number of cars were discussed which still have good handling in winter conditions as well as insulation, rust proofing, heating, etc. The Saab manufactured Cadillac BLS was mentioned as well as Alfa Romeo 159. I do not consider myself very knowledgeable in cars in general, but I could not help myself from thinking, Alfa Romeo 159, wasn’t that the model built on the GM/Fiat/Alfa Premium Platform partly developed in Saabs office in Pixbo? Am I starting to sound like one of those car enthusiasts?

The members of the podcast wondered if all Saabs are or will be enthusiast cars? There are still too many daily drivers around in Sweden, but soon enough… I start thinking about my own NG 9-5 again. NG 9-5s were already at the beginning a rare sight, even more today. When I drive my car to the gas station, people actually look at my car. Some make positive comments, and from time to time, people come up to me to compliment my car. This may happen at the shops, in public parking lots or queues. One time a car drove up next to me and stopped just to say what a great car I have. I guess that’s part of the everyday life of an enthusiast car owner?

And, yes, I drive my enthusiast car during winter. It’s a very good winter car as all Saabs are. I have conserved it with Dinitrol as my previous 9-5. So, it’s not a problem for me to show my role as car enthusiast during winter.

What defines a car enthusiast? I guess the age of the car is not very important. The main thing is that you buy your car mainly with your heart, not your head. A car enthusiast can tolerate heaps of smaller deficiencies for the love of the specific car or brand. I had several semi-rational arguments for buying my last Saab. I could get engine insurance up to 10-years (and I had over two years left). I could drive an environment friendly car with Bio-ethanol until I could afford an electric car, etc., etc. But when it all came down to facts, I just wanted to drive this beautiful last model of Saab no matter what. And who could blame me? At least not another car enthusiast…

So, at the bottom line, am I a car enthusiast? I think one of the common definitions of an enthusiast car is that you don’t use it as a daily driver. The enthusiast car is just for fun. I must admit that my Saab sits tight in the garage since last autumn, but that is all because of Corona. I work from home and we do not need two cars at the moment. So, our second smaller car is quite sufficient to drive my smallest son to school and do the shopping. Still I would not surrender and say that my Saab is an enthusiast car….yet. I will continue to drive it to work until it is not practical anymore or I get hold of a fair replacement with an electric driveline. Maybe then a true enthusiast will buy it and nurse it for the last years until it will be parked forever in car heaven. Time will tell.

Four white Saab 9-5
My “enthusiast car” together with some friends

SAABSTANCE Singapore

Hello and greetings from Singapore!

Firstly, will like to congratulate the new refreshed SAABSUNITED page as well as the new Svenska Saabklubben Team for taking over this fabulous site that all SAAB Fanatics globally have grown to love and to appreciate over the years.

Personally used to have had the pleasure of 5 SAABs and it has been nothing short of an exciting journey and relatively fuss free.

MY 01 SAAB 9-5 2.0t

MY 06 SAAB 9-5 SC 2.0t

MY 00 SAAB 9-5 2.3T HOT AERO

MY 06 SAAB 9-3 SC 2.0T VECTOR

MY 08 SAAB 9-3 SS 2.0T AERO – VRN “360” as you may have seen in some photos

Will be showcasing to you some images taken by yours truly as well as a short write up of Singapore. Scroll on!

 

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Read moreSAABSTANCE Singapore

SOTW, Happy Birthday Dario

Yes, its Dario’s Birthday and SOTW is dedicated to him and his two Saabs.

Hello Robin .

My name is Dario and I’m from Lisbon , Portugal, and I am the founder of the Saab Clubs in Portugal

The 9-5 is my second Saab that I have , this is a Saab 9-5 from 1998, 2.3t , and this morning I decided to see the sunrise at my work , and then I take this picture…and I thought….this goes directly to my desktop 🙂 I hope you like it as well.

Then there is my first Saab, a 9000, that I still have.

Read moreSOTW, Happy Birthday Dario

Rust Proofing a Saab 9-5

Tuff-Kote DinolMany of us wonder what to do when there are no new Saabs to buy for the moment. A lot of the comments on SU concern replacement options.  I did my homework and came up with the conclusion – I don’t want to replace my car, I love it!

I bought my car 2010, just after the new year. Saab was already in a shaky situation and I wanted to buy a car which would last a long time even if Saab would not make it as a company. I got hold of a 9-5 Griffin Vector Sport. It is basically an Aero, but with the 210hp 2.3l Bio Ethanol engine. It was less than one year old and was previously driven by a shop floor manager at Saab in Trollhättan.

I can’t really find any car with good value for money which is fun to drive, beautiful, eco friendly and can fit my entire family.

So how do you keep your darling in good shape? I decided to give it some TLC in form of some good old rust proofing. I have already applied paint protection and this was the natural next step.

I decided to go with Dintrol or Dinol as it is also called, after recommendations from a relative who has been in the business. Dinotrol is a rugged product with a deep penetration effect. The next step was to find a good workshop. There are several players in this field in the vicinity of Gothenburg where I live. I made my decision after talking to Ulf, a proper Saab nut like myself. Ulf has been a Saab mechanic since 1980 and has worked with Saab until he bought Protec. He has one 9-5 Aero and beautiful 9-3 convertible. This is a man who knows what he is talking about when it comes to Saab. Ulf promised that I could come by to document the different steps and that I could share the experience with the readers of SU.

The Tuff-Kote Dinol treatment is a thorough procedure which takes three days to complete.

Read moreRust Proofing a Saab 9-5

MY12 9-5 interior fascia available!

9_5_MY12_interior_aeroTwo weeks ago we informed you that a german Saab dealership was offering the leather doorhandles that were available in the past from Hirsch.

This time an other German dealership, Autohaus Lafrentz, has decided to deliver an upgrade to the 9-5, that many think it should have been standard from the beginning.

At Geneva ’11 we saw this:

This was the new fascia “meshed metallic”. Most of us thought that this update to the interior of the 9-5 was long due but because the MY 12 never saw the light this fascia remained only wishful thinking….

Read moreMY12 9-5 interior fascia available!

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