Press Release: Saab GB Files For Administration

Trollhättan, Sweden: Swedish Automobile N.V. (Swan) and Saab Automobile AB (Saab Automobile) announce that Saab Great Britain Ltd (Saab GB) filed for administration with the High Court in London today.

The board of Saab GB is of the opinion that administration gives the company and creditors the necessary legal protection until the required funding for the company has been secured. The appointment of the administrator is effected by the directors of Saab GB. Once appointed, the administrator will take on the management powers of the directors.

Swan received a conditional funding commitment from Youngman for the payment of the wages of the employees of Saab Automobile and for the continuation of the activities of Saab GB. Saab Automobile and Saab GB have not yet received this funding.

Read morePress Release: Saab GB Files For Administration

An offer from Saab GB

What does £700 buy you these days? 500 litres of petrol?(1) Seven months of gas and electricity? (2) With iconic car maker Saab, this is what you could effectively get ‘for free’.
Available until 31st December 2011, Saab is offering two years’ free servicing on all Approved Used Saabs, saving customers up to £700, as well as the opportunity to reduce their outlays over the next two years by freeing up money that would otherwise be spent on vehicle servicing.

Read moreAn offer from Saab GB

Saab GB will be at Earls Court *Updated

Swedish car maker, Saab, is taking to the stand at this year’s Scandinavian Show, which will feature the very best the Nordic countries have to offer; from innovative design to great food and cutting edge entertainment to top fashion brands.
Saab will be showcasing a range of vehicles at the event, which takes place on 8th and 9th October at Earls Court in London, and celebrates everything that’s new, exciting and enticing from Denmark, Sweden, Norway, Finland and Iceland.

Visitors to the show will be able to enjoy the powerful presence of the 9-5 Saloon, Saab’s most advanced car to date, in addition to raising the roof of the car maker’s iconic soft top, the Saab 9-3 Convertible, which celebrates its 25th anniversary this year.

Charles Toosey, Managing Director at Saab GB comments: “At Saab, we are delighted to be exhibiting at this year’s Scandinavian Show and will be showcasing a range of vehicles at an event which celebrates the very best of what the region has to offer.

“We are incredibly proud of our Swedish heritage and this year we mark the 25th anniversary of the launch of Saab’s innovative Convertible, which we are delighted to have on display at the show for visitors to experience for themselves.”

Saab GB is offering Saabs United members the opportunity to win a pair of tickets to the Scandinavian Show. To be in with a chance of winning one of two pairs of tickets, simply tell us how many years the Saab Convertible is celebrating this year by emailing [email protected], quoting SAABSUNITED along with your full name, address, and telephone number.

Visitors to the Saab stand will also be able to enter a prize draw to win a Saab weekend break with hotel accommodation courtesy of luxury hotel guide ‘Mr and Mrs Smith’, which visits, reviews and recommends stylish boutique hotels. The winner will also have the use of a Saab vehicle throughout the weekend and £100 spending money*.

For details of the Scandinavian Show, visit

* The competition is open to all UK residents aged 18 and over (excluding Northern Ireland and islands of the UK which are not accessible by road). Prize draw consists of 2 night’s accommodation at Cotswold House, Chipping Camden for two people, including a 3 course dinner with wine on one night and £100.00 spending money. The prize also includes the use of a Saab car with fuel for the duration of the prize weekend. In order to take advantage of the Saab car, the winner or their guest must be 25 years or over, have held a full driving licence for at least a year and hold a major credit card. For full terms and conditions, please contact Saab Great Britain Ltd on 0845 300 9395.

For further information please contact: Jackie Allard, PR Manager, Tel: 01234 756 843/07775 824 982 Email: [email protected]
Press materials and digital images of the Saab range are available to download for editorial use from our media website at

Saab GB press release, SAAB KNOW HOW


Being Swedish, Saab knows a thing or two about winter driving, and because you can’t always trust the weather, you need to trust your tyres.

Tyres are the only part of a car in contact with the road surface, making it vital that they are suitable for the road conditions. With winter approaching, it’s the ideal time to be thinking about switching to a set of winter tyres.

Saab is offering alloy wheels and winter tyre packages from only £559 including VAT*. Customers interested in this package should contact their local Saab dealership for more information including fitting charges and tyre storage options.

David Leighton, Business Development Manager for Aftersales at Saab GB, comments: “The average temperature across the country between November and March is less than 7 degrees celsius.

Read moreSaab GB press release, SAAB KNOW HOW

From SaabGB:- Saab Sales Stay in the Fast Lane

18th May, 2011

Saab Sales Stay in the Fast Lane
• Saab’s UK sales continues to accelerate in an industry that is down by 8.5%
• Year-to-date sales now up 77.7 per cent v 2010
• Saab confirmed as UK’s fastest-growing premium brand

Saab sales continue to build strong momentum, with the number of cars sold in April more than double the volume sold for the same month last year. This impressive uplift reinforces Saab’s position as the fast-growing premium car brand in the UK market.

Sales last month totalled 489 units, a 101 per cent increase compared to the same month last year. For the first four months of the year, total sales are now 77.7 per cent ahead of 2010, showing an even greater gain than the 73.5 per cent rise posted for the first quarter.

Saab sales have now increased in each of the last nine months compared to the previous year and total year-to-date sales of 2,866 units has enabled to Saab to raise its share of the UK premium car segment.

Read moreFrom SaabGB:- Saab Sales Stay in the Fast Lane

Nice Residual News from Saab GB


  • Analysts and leasing companies raise residual value forecasts
  • Improvements outperform market trend, reflect growing confidence
  • Most powerful sub 120g/km diesel Saloon and Estate on sale in the UK
  • Saab GB celebrates with sales up 73.5 per cent in Q1
  • Saab GB expands Corporate Sales team
  • Read moreNice Residual News from Saab GB

    Press Release: SAAB GB sponsoring cricket website


    As excitement builds ahead of the ICC Cricket World Cup in February, Saab GB has announced a major sponsorship deal with, the world’s leading cricket website.

    The independent Swedish company will be the lead sponsor of ESPNcricinfo’s extensive Cricket World Cup coverage during the tournament, with a key presence on the company’s website. Saab will also sponsor the launch of ESPNcricinfo’s first iPhone and Android apps that will be available for web users to download throughout the tournament.

    In addition, the partnership will extend to a major new editorial collaboration – ESPNcricinfo’s Innovation Series, in partnership with SAAB – a ten-week series of in-depth features, written by ESPNcricinfo’s experts and cricketing legends. The features will detail the developments and advancements in cricket history that have helped shape the modern game.

    David Pugh, Marketing Director at Saab GB, comments: “Saab is delighted to support ESPNcricinfo’s online coverage of the Cricket World Cup in 2011.” ESPN is a well established brand and its cricinfo offering has developed hugely over the past few years, so we’re pleased to be supporting the website and to be involved in such a major sporting event.

    “The sponsorship comes at a pivotal time for Saab as the brand continues to build momentum. We’re currently in the middle of the biggest product offensive in our history with more new products set to launch in the next twelve months. will give us a fantastic platform to reach a targeted audience.”

    ESPNcricinfo, supported by Saab, will be delivering extensive coverage of the Cricket World Cup including ball-by-ball updates, scores and text commentary as well as recaps, interviews and player profiles from every match. Expert analysis and insight will be led by ESPNcricinfo’s team of cricket greats such as Ian Chappell, former Australia cricket captain and Geoff Boycott, former England cricketer and fourth highest accumulator of Test centuries in history.

    Red J here:
    I think cricket is a big sport in the UK, and ESPN is big sports. So for me it is a good move.

    If you live in the UK, what do you think about it?

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